公共关系课程可以帮助你学习媒体关系、危机公关、品牌管理和战略信息传递。你可以培养受众分析、内容创作和有效讲故事的技能。许多课程都会介绍一些工具,如新闻发布软件、社交媒体管理平台和解析工具,这些都有助于衡量活动的成功与否,并与不同的受众互动。

Coursera
您将获得的技能: Generative AI Agents, Public Relations, Content Creation, Marketing and Public Relations, Responsible AI, Media Relations, Productivity Software, Crisis Management, Prompt Engineering, Team Leadership, Promotions and Campaigns, Social Media Campaigns
中级 · 课程 · 1-4 周

University of Colorado Boulder
您将获得的技能: 写作, 叙事, 品牌战略, 打造品牌, 公共关系, 沟通策略, 新闻发布, 社交媒体, 战略传播, 营销传播, 媒体关系
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: Canva (Software), Oral Expression, Public Speaking, Verbal Communication Skills, Communication, Multimedia
中级 · 指导项目 · 不超过 2 小时

Macquarie University
您将获得的技能: 管理团队, 叙事, 促进讨论, 人际沟通, 高管风采, 沟通策略, 语言交流技能, 积极倾听, 沟通, 利益攸关方沟通, 团队领导, 影响, 战略传播, 公开演讲, 说服沟通, 会议促进
混合 · 课程 · 1-3 个月

University of California, Irvine
您将获得的技能: Internal Communications, Corporate Communications, Media Relations, Storytelling, Strategic Communication, Employee Engagement, Target Audience, Diversity Equity and Inclusion Initiatives, Public Relations, Crisis Management, Drive Engagement, Social Media, Social Media Management, Interpersonal Communications, Business Communication, Stakeholder Communications, Telecommuting, Customer Communications Management, Employee Retention, Diversity and Inclusion
初级 · 专项课程 · 1-3 个月

University of Colorado Boulder
您将获得的技能: Strategic Communication, Target Audience, Campaign Management, Advertising, Marketing Communications, Advertising Campaigns, Resource Allocation, Communication Planning, Media Strategy, Brand Management, Public Relations, Paid media, Communication Strategies, Social Media Campaigns, Marketing, Earned Media, Business Strategy, Communication, Business Communication, Business Process
初级 · 专项课程 · 1-3 个月

您将获得的技能: Data Storytelling, Rmarkdown, Data Literacy, Data Visualization, Data Presentation, Data Ethics, Data Cleansing, Data Validation, Ggplot2, Tableau Software, Sampling (Statistics), Presentations, Spreadsheet Software, Data Analysis, LinkedIn, Dashboard, Data Structures, Python Programming, Interviewing Skills, Professional Development
攻读学位
初级 · 专业证书 · 3-6 个月

您将获得的技能: Data Storytelling, Performance Measurement, Search Engine Marketing, Content Performance Analysis, Data-Driven Decision-Making, Search Engine Optimization, Branding, Business Metrics, Marketing Strategy and Techniques, Digital Marketing, Customer Engagement, Customer experience strategy (CX), Marketing, E-Commerce, Email Marketing, Brand Awareness, Marketing Analytics, Target Audience, Social Media Marketing, Goal Setting
初级 · 课程 · 1-4 周

Microsoft
您将获得的技能: Media Relations, Internal Communications, Crisis Management, Communication Planning, Corporate Communications, Public Relations, Media Strategy, Communication Strategies, Stakeholder Communications, AI Product Strategy, Real Time Data, Stakeholder Analysis
初级 · 课程 · 1-3 个月

University of London
您将获得的技能: 文化多样性, 调解, 公共事务, 国际关系, 政策分析, 跨文化能力, 世界历史, 政治科学, 冲突管理, 外交
混合 · 课程 · 1-3 个月

Arizona State University
您将获得的技能: Public Speaking, Presentations, Storytelling, Communication, Verbal Communication Skills, Communication Strategies, Verbal Strategic Communication, Concision, Goal-Oriented, Planning
初级 · 课程 · 1-3 个月

您将获得的技能: Data Storytelling, Dashboard, Data Presentation, Data Visualization, Database Design, MySQL, Presentations, Descriptive Statistics, Extract, Transform, Load, Business Intelligence, Data Visualization Software, IBM DB2, Tableau Software, Relational Databases, Star Schema, IBM Cognos Analytics, Interactive Data Visualization, Microsoft SQL Servers, Regression Analysis, Excel Formulas
初级 · 专业证书 · 3-6 个月