营销战略课程可以帮助您学习客户细分、品牌定位、竞争分析和活动策划。您可以掌握数据解读、数字营销战术和内容创作策略方面的技能。许多课程都会介绍 Google Analytics、社交媒体管理平台和电子邮件营销软件等工具,展示这些资源如何增强您的营销工作并有效跟踪绩效。

IE Business School
您将获得的技能: Marketing Planning, Consumer Behaviour, Survey Creation, Product Management, Market Research, Marketing Strategies, Product Lifecycle Management, Marketing Effectiveness, Data Analysis, Marketing Communications, Marketing, Business Planning, Data Collection, Product Strategy, Market Analysis, Strategic Marketing, Target Market, Value Propositions, Product Marketing, Market Data
初级 · 专项课程 · 3-6 个月

University of London
您将获得的技能: 商业估值, 市场机遇, 企业战略, 分析, 增长战略, 战略决策, 新业务开发, 资源分配, 兼并与收购, 组织结构
初级 · 课程 · 1-4 周

您将获得的技能: Campaign Management, Social Media, Content Performance Analysis, Digital Marketing, Social Media Marketing, Digital Media Strategy, Case Studies, Marketing Strategies, Strategic Marketing, Social Media Strategy, Marketing, Marketing Strategy and Techniques, Competitive Analysis, Global Marketing, Facebook, LinkedIn, Business Strategy
混合 · 课程 · 1-4 周

IE Business School
您将获得的技能: 营销策略, 营销策略与技巧, 竞争分析, 进入市场战略, 规划, 品牌战略, 损益(P&L)管理, 业务规划, 产品营销, 营销策划, 营销预算, 市场分析, 营销分析, 案例研究, 目标市场
混合 · 课程 · 1-4 周

IE Business School
您将获得的技能: 客户分析, 消费者行为, 营销策略, 商业研究, 市场调查, 决策, 焦点小组, 市场分析, 商业营销, 研究报告, 实验, 研究方法, 数据分析, 创建调查, 调查, 研究设计
初级 · 课程 · 1-4 周

您将获得的技能: Target Audience, Marketing, Value Propositions, Global Marketing, Search Engine Optimization, Diversity Marketing, Content Marketing, Brand Strategy, Marketing Strategies, Marketing Analytics, Data-Driven Decision-Making, Social Media Marketing, Market Research, Consumer Behaviour
初级 · 课程 · 1-4 周

您将获得的技能: Marketing Strategies, Digital Marketing, Competitive Analysis, Marketing Effectiveness, Marketing Planning, Performance Analysis, Case Studies, Business Strategies, Digital Advertising, Market Analysis, Advertising Campaigns, Consumer Behaviour, Mobile Banking, Analysis
混合 · 课程 · 1-4 周

您将获得的技能: Qualitative Research, Market Research, Strategic Decision-Making, Key Performance Indicators (KPIs), Quantitative Research, Innovation, Target Audience, Data-Driven Decision-Making, Sustainable Business, Benchmarking, Business Acumen, Value Propositions, Descriptive Statistics, Performance Measurement, Ideation, Team Performance Management, Competitive Analysis, Risk Management, Business Strategy, Data Analysis
中级 · 专项课程 · 3-6 个月
University of Illinois Urbana-Champaign
您将获得的技能: 消费者行为, 增强现实, 营销策略与技巧, 个性化服务, 营销渠道, 数据驱动的决策制定, 整合营销传播, 数据伦理, 新兴技术, 人工智能, 数字媒体战略, 营销分析, 营销传播, 客户体验战略(CX), 社交媒体, 数字化营销, 战略传播
攻读学位
初级 · 课程 · 1-4 周

University of Virginia
您将获得的技能: 统计分析, 回归分析, 营销策略, 客户洞察, A/B 测试, 营销, 消费者行为, 数据驱动的决策制定, 投资回报, 资源分配, 营销效果, 战略营销, 预测分析, 营销分析, 广告活动, 品牌管理
初级 · 课程 · 1-3 个月

您将获得的技能: Marketing Effectiveness, Marketing Planning, Brand Management, Campaign Management, Market Analysis, Brand Awareness, Marketing Strategy and Techniques, Marketing Analytics, Brand Loyalty, Customer experience strategy (CX), Budget Management, Performance Measurement, Digital Marketing
混合 · 课程 · 1-3 个月

Real Madrid Graduate School Universidad Europea
您将获得的技能: Loyalty Programs, Marketing Analytics, Branding, Customer Engagement, Brand Management, Marketing, Marketing Strategy and Techniques, Digital Transformation, Social Media Strategy, Content Strategy, Strategic Partnership, Customer experience improvement, Customer Relationship Management, Personalized Service, Data Analysis, Technology Strategies, Innovation, Cross Platform Development, Artificial Intelligence, Ethical Standards And Conduct
初级 · 课程 · 1-4 周