This free online course is one of 10 courses available in the Goldman Sachs 10,000 Women collection, designed for entrepreneurs ready to take their business to the next level. This course will support you to develop your marketing strategy and build your brand as your business grows. You will explore a range of useful marketing tools and learn how to use analytics to measure success in the context of your own business growth. You will gain a clear and comprehensive understanding of the marketing and sales cycle. You will use this cycle as a foundation to develop your marketing plans and sales process. By the end of this course, you will understand how to identify the right marketing tools to reach your target market, and how an effective marketing plan can convert into sales and revenue for your business. The 10,000 Women course collection offers a truly flexible online learning experience. You have the freedom to approach the program in any way that works for you – take any course, or combination of courses, to tailor your learning journey to your individual business growth needs. If you choose to take all 10 courses, you will explore all the key elements of your business and develop a thorough plan for your business’s growth. You can find out more about the Goldman Sachs 10,000 Women collection in the FAQs.
AM
As a female student wanting to learn more about Sales and Marketing, I learned a lot about the process, the way of thinking and vocabulary.
NG
I got to learn how to plan, strategize and manage my company in terms of marketing it to target customers who will finally purchase my product.
SG
Good creation 👍 it covers the fundamentals of sales and marketing with tools, steps and models for successful implementation of sales and marketing strategy.
MT
A great start for those who wish to build the foundation of your business marketing strategy. I appreciate Coursera for making this course free online.
DS
Short course , yet great source of knowledge and huge insights into technical terminology. Highly recommended for beginners . Only drawback is the lack of certificate.
AS
I benefited greatly from the course and it added a lot of important information to me, in addition to some data that will help me build strong strategies.
GP
It's a very well structured and informative course about the Sales and Marketing for beginners. It's a great starting point if you're planning to advance yourself in either of these fields.
MD
thank you so much for this course you really helped me so much for giving me such a different perspective ... but please how can i get the certificate
RS
Even though I'm a seasoned sales and marketing professional, this course helped me brush up on my basics and threw me a few curve balls in the process! Highly recommend it.
TM
This is an excellent course. It has equipped me with the tools necessary to make my products appealing to customers and to be able to increase the clientele
SB
I am really delighted and pleased! I have learnt so many things that i know will always help me to expand my business and grow as an individual.
PP
It does a good job getting the information across but my review might not be fully accurate as I already took a marketing class before.
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the whole learning experience was awesome and served as an eye opener to so many aspects that i overlooked in my business, there were however many processes that were new to me, but now i am confident to apply these to my business.
Thank you, I learn many things from basic and understand how Sales & Marketing going so far. Value added to my knowledge and useful for creating my own business sales and marketing strategy
Even though I'm a seasoned sales and marketing professional, this course helped me brush up on my basics and threw me a few curve balls in the process! Highly recommend it.
It was a great course for engaging into the customers and getting the knowledge about the Digital Marketing Platorms.
The course is very significant to my business and i learnt a lot of new strategies on sales and marketing. I would highly recommend to friends and colleagues.
It’s great learning with Coursera thanks a lot for providing the opportunity to lean during the quarantine period...
top notch quality for free ... Sales and marketing will define the failure and success of a company
Perfect course, very insightful and relevant
This is an excellent course. It has equipped me with the tools necessary to make my products appealing to customers and to be able to increase the clientele
I really enjoyed this course. I would suggest to include more case study exercises in it.
This course was great. I now know much more about putting my marketing plan together.
I really learned valuable lessons that I will apply in my business.
Extremely helpful, I can run my business better now.
Superb and the exercises were appropriate.
This course is insightful
Good course
Good One
Easy
Good and challenging course it no easy but very insightful and helpful. I learnt a lot.
Nice course