AI is transforming digital marketing — and success now depends on working smarter, not just posting more. In this beginner-friendly course, you’ll learn to plan, schedule, and analyze social media content with AI-driven tools. You’ll use Hootsuite Smart Scheduler to build optimized calendars, export analytics data to discover what drives engagement, and design an improvement plan backed by measurable results. By the end, you’ll combine creative intuition with analytics to deliver content that connects, performs, and grows brand visibility.
Boost Engagement: Optimize AI Content Performance
以 199 美元（原价 399 美元）购买一年 Coursera Plus，享受无限增长。立即节省
您将获得的技能
要了解的详细信息
了解顶级公司的员工如何掌握热门技能
积累特定领域的专业知识
本课程是 AI-Powered Modern Marketing 专项课程 专项课程的一部分
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该课程共有1个模块
AI is transforming digital marketing — and success now depends on working smarter, not just posting more. In this beginner-friendly course, you’ll learn to plan, schedule, and analyze social media content with AI-driven tools. You’ll use Hootsuite Smart Scheduler to build optimized calendars, export analytics data to discover what drives engagement, and design an improvement plan backed by measurable results. By the end, you’ll combine creative intuition with analytics to deliver content that connects, performs, and grows brand visibility.
涵盖的内容
5个视频3篇阅读材料3个作业
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