Chevron Left
返回到 Business Model Canvas: A Tool for Entrepreneurs and Innovators (Project-Centered Course)

学生对 Kennesaw State University 提供的 Business Model Canvas: A Tool for Entrepreneurs and Innovators (Project-Centered Course) 的评价和反馈

4.7
星
681 个评分

课程概述

What you’ll achieve: In this project-centered course*, you will use the Business Model Canvas innovation tool to approach either a personal or corporate challenge or opportunity. You’ll learn to identify and communicate the nine key elements of a business model: Customer Segments, Value Proposition, Channels, Customer Relationships, Key Resources, Key Activities, Key Partners, Revenue Streams, and Cost Structure. Your completed project will be a polished Business Model Canvas that outlines the business case for a new product or service to address your selected challenge or opportunity. You’ll present your case in both a one-page document and a 10-minute video presentation. What you need to get started: This project-centered course is designed for anyone who wants to understand innovation best practices and the intra-corporate entrepreneurial (intrapreneur) skills needed to lead innovation projects, teams, and strategies. Entry- and senior-level professionals in a variety of industries - including education, healthcare, business, and not-for-profit - will benefit from the course materials and project experience. The only prerequisite is a strong desire to understand best practices in innovation and to master the skills needed to transform a new idea into a profitable reality. To complete the project, you’ll need to access the Business Model Canvas from either the Kauffman Foundation (http://www.entrepreneurship.org) or Strategyzer.com (http://www.Strategyzer.com), or via the Creative Commons license offered by Strategyzer AG (http://www.businessmodelgeneration.com/downloads/business_model_canvas_poster.pdf). *About Project-Centered Courses: Coursera's project-centered courses are designed to help you complete a personally meaningful real-world project, with your instructor and a community of like-minded learners providing guidance and suggestions along the way. By actively applying new concepts as you learn, you’ll master the course content more efficiently; you’ll also get a head start on using the skills you gain to make positive changes in your life and career. When you complete the course, you’ll have a finished project that you’ll be proud to use and share....

热门审阅

N

Aug 17, 2017

I enjoyed it very much. It is easy to understand. A good point of this course is that I could work on my own business idea. It is nice to see Business Model Canvases of other participants.

LF

Apr 13, 2016

The best course to understand and develop a Business Model Canvas, very useful course because provide tools and keys for success in the way to make the canvas for your own business.

筛选依据：

151 - Business Model Canvas: A Tool for Entrepreneurs and Innovators (Project-Centered Course) 的 175 个评论（共 190 个）

创建者 Joachim S

•

Mar 11, 2021

Plus: Practical. You produce the business model for your business.

Minus: Except the practical steps (”plus”, above) it somewhat like getting the Business Model Canvas book read to you. Polish the content, more real world examples and war stories (like the very good Nestlé story).

创建者 Thiago F d S

•

Feb 28, 2018

It's a good introduction course to Business Model Canvas. This course presents the concepts in a easy way, have some exercises and also an example trhoughout the whole course (which helps a lot to better understand the nine blocks of the canvas).

创建者 Juan V

•

Feb 22, 2016

Estoy muy satisfecho con este curso. Me ha permitido obtener una visión muy completa y práctica. Me ha motivado para usar los Lienzos de Negocio como una herramienta continua para visualizar y dar perspectiva a la evolución de la actividad.

创建者 Antonio S

•

May 15, 2016

Some times the videos aren´t in a logical sync with the upcoming activity, or the content from the video is somewhat vague and then not clearly explained in the class.

创建者 Giovanni M

•

May 16, 2018

Course is a very good eyes opening on business model, only issue I was not able to get peers' feedback, looks like some problems with the platform.

创建者 FTU.CS2 T B P

•

Feb 27, 2021

They teach me "Don't fall in love with your first idea" of the Business Model but forget to teach me not to fall in love with this course.

创建者 Manfred K

•

Mar 22, 2017

An excellent starting point to get into a popular method of building viable business models. Good value!

创建者 Jihad D

•

Feb 1, 2018

Very interesting course, I would recommend it for all entrepreneurs, business people, and innovators.

创建者 Mechi B

•

Apr 5, 2024

Me pareció claro y simple . Le falta el feedback real del proyecto por parte de algun experto

创建者 Fran M

•

Aug 4, 2017

A really simple way to understand the model. I liked it. More examples would be also useful

创建者 Nazim N

•

Apr 8, 2020

very nice course. but we want more advance version too

创建者 Nelson V

•

Jun 6, 2017

Muy bien manejado, los apoyos visuales de mucha ayuda.

创建者 Heinz R

•

Oct 6, 2017

A good basic course to start with the business model

创建者 Oussama S

•

Apr 17, 2018

Excellent and well presented content

创建者 marcA B

•

Sep 17, 2016

Great approach and Canevas

创建者 Muhammad U Z

•

Jul 21, 2025

I was a helpful course.

创建者 Raydan s a

•

Jul 22, 2025

محتوى قيم و مفيد جدا

创建者 Tigran M

•

Feb 25, 2021

It was a bit boring․

创建者 Mazou O

•

Apr 29, 2016

good explaination

创建者 Jorge D

•

Apr 17, 2018

muy practico

创建者 Georges K N

•

Apr 28, 2016

very good

创建者 Hitish N

•

Jul 8, 2017

Good

创建者 Nizar A

•

Jun 13, 2020

N/A