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返回到 Business Model Canvas: A Tool for Entrepreneurs and Innovators (Project-Centered Course)

学生对 Kennesaw State University 提供的 Business Model Canvas: A Tool for Entrepreneurs and Innovators (Project-Centered Course) 的评价和反馈

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681 个评分

课程概述

What you’ll achieve: In this project-centered course*, you will use the Business Model Canvas innovation tool to approach either a personal or corporate challenge or opportunity. You’ll learn to identify and communicate the nine key elements of a business model: Customer Segments, Value Proposition, Channels, Customer Relationships, Key Resources, Key Activities, Key Partners, Revenue Streams, and Cost Structure. Your completed project will be a polished Business Model Canvas that outlines the business case for a new product or service to address your selected challenge or opportunity. You’ll present your case in both a one-page document and a 10-minute video presentation. What you need to get started: This project-centered course is designed for anyone who wants to understand innovation best practices and the intra-corporate entrepreneurial (intrapreneur) skills needed to lead innovation projects, teams, and strategies. Entry- and senior-level professionals in a variety of industries - including education, healthcare, business, and not-for-profit - will benefit from the course materials and project experience. The only prerequisite is a strong desire to understand best practices in innovation and to master the skills needed to transform a new idea into a profitable reality. To complete the project, you’ll need to access the Business Model Canvas from either the Kauffman Foundation (http://www.entrepreneurship.org) or Strategyzer.com (http://www.Strategyzer.com), or via the Creative Commons license offered by Strategyzer AG (http://www.businessmodelgeneration.com/downloads/business_model_canvas_poster.pdf). *About Project-Centered Courses: Coursera's project-centered courses are designed to help you complete a personally meaningful real-world project, with your instructor and a community of like-minded learners providing guidance and suggestions along the way. By actively applying new concepts as you learn, you’ll master the course content more efficiently; you’ll also get a head start on using the skills you gain to make positive changes in your life and career. When you complete the course, you’ll have a finished project that you’ll be proud to use and share....

热门审阅

N

Aug 17, 2017

I enjoyed it very much. It is easy to understand. A good point of this course is that I could work on my own business idea. It is nice to see Business Model Canvases of other participants.

LF

Apr 13, 2016

The best course to understand and develop a Business Model Canvas, very useful course because provide tools and keys for success in the way to make the canvas for your own business.

筛选依据：

176 - Business Model Canvas: A Tool for Entrepreneurs and Innovators (Project-Centered Course) 的 190 个评论（共 190 个）

创建者 Carolin M

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Jun 7, 2022

It is an easy to follow course that gives a good overview over the Business Model Canvas. However, I found it sometimes not easy how to come up with the specific points to write into the Canvas from the questions we were exploring. More details and explanations would have been valueable.

创建者 Jaime M

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Mar 20, 2016

If you are new in the learning of business model generation is a choice to start with. But if you already have some experiencie this course is very very basic.

创建者 Milad

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May 29, 2016

descriptions was not enough for me, the BMC concepts could be more elaborated by giving examples and explaining different types of businesses.

创建者 Raed S

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Jan 29, 2019

Material is good and helpful. The only problem for me is the grading. it takes weeks till some peer could review my submissions.

创建者 Marcio G

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Jan 21, 2017

It was nice, considering the messages and the amount of time. However, participation and feedback by others was really limited.

创建者 Daniel M ( C

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Aug 20, 2025

Es claramente un curso de introducción. Es muy general. Agregaría más espacios de preguntas de alternativas basadas en casos.

创建者 OMAR A K

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Aug 5, 2020

very good, i suggest to add more examples and extra explanation, especially for value proposition since it is the main block

创建者 Harajinder K

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Apr 8, 2016

Still waiting for my assignment grades for weeks 1-3 despite having had many people mark these.

创建者 Rolf G

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Oct 21, 2017

The Course it self is good but it takes to Long to get your Reviews done

创建者 Ahmed W

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Jun 7, 2017

need more details and example to improve this course

创建者 Rhonda J

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Sep 20, 2022

I did learn some, im more of a hands on person

创建者 Mahmoud A

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Apr 4, 2024

Where is my name in certificate?

创建者 Mariana C

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May 20, 2016

It was really boring, just reading the text in the presentation.

It can be made in 4 classes not 8.

创建者 Ma S G

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May 5, 2016

Informative but not challenging enough.

创建者 Anmol R

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Sep 14, 2021

The course is slow.