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学生对 University of California, Davis 提供的 The Strategy of Content Marketing 的评价和反馈

4.5
5,301 个评分

课程概述

In this course, you will learn the core strategies content marketers use to acquire and retain customers profitably. Specifically, you will learn how to develop, organize and implement a content marketing strategy, analyze and measure the effectiveness of content marketing, write compelling copy, use a strategic framework when writing, and build your professional brand and authority through content marketing. You will also learn how to put the ideas presented to you into action and build your own personal brand through content marketing....

热门审阅

SC

Nov 10, 2019

This was a great course although it was difficult to find some of the materials they reference during the course, I was able to wing it but it would have been nice to have the full content available.

SP

Aug 7, 2022

G​ood course that takes a deep dive into the know-how of using content as a marketing tool and establishing brand and authority by using proper methods of content writing and following SEO guidelines.

筛选依据:

601 - The Strategy of Content Marketing 的 625 个评论(共 1,681 个)

创建者 Deleted A

Jun 15, 2020

I loved it!! It was easy and I also learned so much useful information. Thank you!

创建者 Calorine

Sep 3, 2018

I'm glad that the course has given me some insights to be applied to my workfield.

创建者 Maria J E

May 7, 2018

Awesome course to get started with content marketing strategy. Sonia Simone rocks!

创建者 Donovan S

Jul 5, 2017

Great material, from the very basics to the more intricate of detail. Thanks Sonia

创建者 Elías O

May 21, 2024

Le doy gracias a Dios y a todos los profesores , Muchas Gracias. Ahora a chambear

创建者 Splendid I

May 1, 2024

Mind-Altering Content (and I loved the trip) - yeah, I'm practicing my headlines.

创建者 Efraim M

Oct 2, 2023

An exceptional course, the teacher is wonderful and exceeded all my expectations.

创建者 Testimony C

Jul 7, 2023

A very important course, I recommend this for other copywriters like me out there

创建者 An H

Sep 28, 2021

the course help me know about content marketing and how become a content marketer

创建者 LAWAL A M

Jan 2, 2021

So much happy to learn what it takes to learn the strategies involve in Marketing

创建者 shaan r

Jun 17, 2020

Great course and learnings, peer graded assignments took very long to get graded.

创建者 Aneta D

Jun 14, 2020

this course I amazing. it has a lot of useful material with relevant information.

创建者 Sumaima Z

May 6, 2020

This course is interesting and I will recommend this to every business students.

创建者 Susan T

May 5, 2020

It was very useful for me and I have learned many new things in content strategy.

创建者 Federico A L

Aug 26, 2022

muy buen curso. La autocorrección con compañeros hace aumentar los conocimientos

创建者 Wallappuli M P B J

Sep 30, 2020

I learnt a lot about content marketing. Great Course. Highly recommanded others.

创建者 Suchetana D

Jul 4, 2020

I appreciate the efforts made by Sonia Simone and enjoyed the course thoroughly!

创建者 Aninkan G

May 18, 2020

The course helped me a lot in my practical field of study. Thanks a lot Coursera

创建者 Muhammad F

May 17, 2020

A very useful lesson for those of you who want to learn about content marketing.

创建者 Marija Đ

Feb 7, 2021

I am glad that I had the opportunity to complete this course! I learned a lot.

创建者 Gabriela G

Sep 13, 2020

Un curso completo, lleno de conocimiento, práctica, y experiencia, recomendado

创建者 Ryan W

Jul 27, 2020

A tough topic taught by people who live and breathe (and who have mastered) it!

创建者 Rose R

May 24, 2020

perfect course, I've learnt a lot. My vision of business completely has changed

创建者 Tausif M

Dec 27, 2018

An exceptional course for all the enthusiasts of content writing and marketing.

创建者 ANA E R A

Feb 13, 2022

Excelente curso, impartido por Sonia S., amplia experiencia, sencilla y humana