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学生对 University of California, Davis 提供的 The Strategy of Content Marketing 的评价和反馈

4.5
5,301 个评分

课程概述

In this course, you will learn the core strategies content marketers use to acquire and retain customers profitably. Specifically, you will learn how to develop, organize and implement a content marketing strategy, analyze and measure the effectiveness of content marketing, write compelling copy, use a strategic framework when writing, and build your professional brand and authority through content marketing. You will also learn how to put the ideas presented to you into action and build your own personal brand through content marketing....

热门审阅

SC

Nov 10, 2019

This was a great course although it was difficult to find some of the materials they reference during the course, I was able to wing it but it would have been nice to have the full content available.

SP

Aug 7, 2022

G​ood course that takes a deep dive into the know-how of using content as a marketing tool and establishing brand and authority by using proper methods of content writing and following SEO guidelines.

筛选依据:

651 - The Strategy of Content Marketing 的 675 个评论(共 1,681 个)

创建者 Adeboye B

Apr 1, 2022

Awesome course, this course gives indepth details of content marketing.

创建者 Sarthakk R

Apr 30, 2020

This is good learning copywriting and the strategy of content marketing

创建者 Žygimantas B

Jun 29, 2022

I liked the practise that i learnt to put information into perspective

创建者 Omar A R

Nov 30, 2024

Excelente. Me encanto y estoy feliz por tan importantes conocimientos

创建者 Trang D

Aug 7, 2022

I highly recommend you to take this course. It's an excellent course.

创建者 manisha p

Feb 15, 2021

it was fun learning from coursera and the process of learning is easy

创建者 Debobroto C

Dec 12, 2020

great course and instructrator. It improve my content marketing skill

创建者 Fernando M L

Jun 3, 2020

For an intermediate level. Excellent exercises and great explanation.

创建者 Debbie S

Feb 21, 2018

This is the most useful class on content marketing I have even taken.

创建者 Itunu S

Sep 18, 2024

Easy to understand and effective for any content marketing students.

创建者 BASUDHA B

Oct 11, 2020

Comprehensive, concise yet at-depth. Thanks especially for the PDFs.

创建者 Benmun H D

May 11, 2020

most useful if you have of brand that tries to sell to customers etc

创建者 Miracle S

Jan 15, 2024

Strategy of content marketing is one of the best courses I've taken

创建者 George J S

Aug 14, 2023

Well structured course and great presentations. Worth every minute!

创建者 Thành t Đ

Oct 26, 2022

I would like to thank coursera for enabling me to have this course.

创建者 Kamila F

Jul 26, 2022

It is amazingly designed. Easy to learn and implement the material.

创建者 norberto v

Sep 8, 2020

it was a great course . hoping to apply all the things learned soon

创建者 Gabrielle

May 23, 2020

Excellent course! Very thorough and easy to follow. I recommend it.

创建者 MED M

May 7, 2020

im very very very happy , thank you so much Coursera Organization

创建者 Vusile N

May 5, 2023

Absolutely enjoyed learning about the Content Marketing Ecosystem.

创建者 Cesar F M L

Nov 2, 2022

Me sirvio y me apoyo con un proyecto que tenia pendiente muy útil

创建者 paulo m l d s a

Mar 7, 2022

I really enjoyed this course it was of great value to my learning.

创建者 Nguyễn T V

Aug 7, 2021

This course is very good, very useful. Thank you so much teachers

创建者 Aditya D

Oct 12, 2020

in-depth frameworks and strategy for producing content that works

创建者 Heloisa B

Aug 13, 2020

Amazing experience! I learned so much. Great and simple language.