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学生对 University of California, Davis 提供的 The Strategy of Content Marketing 的评价和反馈

4.5
5,380 个评分

课程概述

In this course, you will learn the core strategies content marketers use to acquire and retain customers profitably. Specifically, you will learn how to develop, organize and implement a content marketing strategy, analyze and measure the effectiveness of content marketing, write compelling copy, use a strategic framework when writing, and build your professional brand and authority through content marketing. You will also learn how to put the ideas presented to you into action and build your own personal brand through content marketing....

热门审阅

DS

Nov 24, 2021

A​s graphic designer who doesn't have any idea about content marketing, this course can be as basic knowledge. Thanks in advance for everything UC Davis, especially the instructor, Sonia Simone.

MN

Jul 12, 2020

I enrolled myself in a six weeks course, "The Strategy of Content Marketing" offered by the University of California, Devis, lead by Chief Content Officer - Sonia Simone.Thank you, Coursera!

筛选依据:

751 - The Strategy of Content Marketing 的 775 个评论(共 1,696 个)

创建者 Christina P

May 3, 2020

Enjoyed the course, Lots of insights into copywriting.

创建者 Fatima B

Feb 24, 2019

Amazing course and the instructor is very experienced.

创建者 Rahul L

Jul 6, 2025

I did not receive a certificate please do the needful

创建者 Fatunla S

May 26, 2025

The instructors are professional and industry expert.

创建者 Herlan A

Nov 10, 2022

Ini ilmu yang saya suka dan dipelajari berturut turut

创建者 Laura K

Dec 31, 2021

The course provided me with great insights and ideas!

创建者 JEAN P S

Sep 19, 2020

The real value is in the additional reading material.

创建者 Emdadaul H

Jun 13, 2020

thank you for everything. it's very important for me.

创建者 Mr.Suvasin H

May 26, 2020

This is a good place to learn about Content strategy.

创建者 rashpreet k

May 11, 2020

Course helped me to improve my content share quality!

创建者 Polina K

May 9, 2020

Interesting and helpfully. Really learning somethings

创建者 Khánh L N

Sep 18, 2017

An useful course for a marketer! Thank you, teachers!

创建者 Angie P O P

Nov 15, 2024

Excelente, buen contenido de los temas y los videos.

创建者 Nihal S

Oct 11, 2022

Good course for content creators who need direction

创建者 Nay L H

Jan 6, 2021

really nice course for perfect content writing skill

创建者 Emperey 7

Aug 24, 2020

I really loved it! It is very informative and clear.

创建者 Tina欣怡

Jul 8, 2020

Great course! Learned a lot about content marketing.

创建者 Manuel O J

Jul 4, 2020

Definitely recommended learning program for writers!

创建者 Michael S

Jun 20, 2020

Very helpful general overview with TONS of resources

创建者 prakhar t

Jun 10, 2020

excellent I am so happy after completing this course

创建者 Lara M S

May 29, 2020

I loved this powerful course! I highly recommend it!

创建者 Claudia P G C

Dec 2, 2024

Exelente el contexto muy útil para mí campo laboral

创建者 Bright U

Sep 21, 2024

I loved this course. The instructors were so clear!

创建者 Mohamed A G

Sep 25, 2020

GREAT-I FEEL LIKE I HAVE ACCOMPLISHED A GREAT GOAL!