返回到 The Strategy of Content Marketing
学生对 University of California, Davis 提供的 The Strategy of Content Marketing 的评价和反馈
5,301 个评分
课程概述
In this course, you will learn the core strategies content marketers use to acquire and retain customers profitably. Specifically, you will learn how to develop, organize and implement a content marketing strategy, analyze and measure the effectiveness of content marketing, write compelling copy, use a strategic framework when writing, and build your professional brand and authority through content marketing. You will also learn how to put the ideas presented to you into action and build your own personal brand through content marketing.
热门审阅
SC
Nov 10, 2019
This was a great course although it was difficult to find some of the materials they reference during the course, I was able to wing it but it would have been nice to have the full content available.
SP
Aug 7, 2022
Good course that takes a deep dive into the know-how of using content as a marketing tool and establishing brand and authority by using proper methods of content writing and following SEO guidelines.
筛选依据：
1676 - The Strategy of Content Marketing 的 1680 个评论（共 1,680 个）
创建者 K56 N A T
•Sep 16, 2022
The teacher tries to promote for Copyblogger
创建者 zaed s a
•Jun 6, 2025
i couldnt get my certificate
创建者 Araceli A
•May 20, 2025
porque no me deja finalizar?
创建者 Tarek A
•Sep 6, 2023
there is no certificate
创建者 Adrash S
•Aug 9, 2024
bad experience