Learn how to build and manage a sustainable Facebook content plan that supports your goals and engages your audience consistently. This course walks you through creating a strategic content calendar, balancing planned and reactive posts, and using tools like Google Sheets and Meta Business Suite for scheduling and performance tracking. You'll explore content mix strategies, optimal posting times, and workflow tips to streamline your content production. Through a hands-on planning activity and expert guidance, you'll develop a reliable system to reduce content stress and improve long-term engagement on Facebook.
Learn how to build and manage a sustainable Facebook content plan that supports your goals and engages your audience consistently. This course walks you through creating a strategic content calendar, balancing planned and reactive posts, and using tools like Google Sheets and Meta Business Suite for scheduling and performance tracking. You'll explore content mix strategies, optimal posting times, and workflow tips to streamline your content production. Through a hands-on planning activity and expert guidance, you'll develop a reliable system to reduce content stress and improve long-term engagement on Facebook.
涵盖的内容
2个视频2篇阅读材料2个作业
显示有关单元内容的信息
2个视频•总计4分钟
Why Facebook Content Planning and Management Matters•2分钟
How to Plan Content for Facebook•2分钟
2篇阅读材料•总计11分钟
Facebook Content Management Guide•10分钟
Congratulations and Next Steps•1分钟
2个作业•总计30分钟
Activity: Create a Facebook Content Calendar•20分钟
Assignment - Knowledge Check: Content Planning and Management•10分钟
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