This course provides a comprehensive introduction to the transformative role of generative artificial intelligence (AI) in mobile app development. You will learn how to leverage generative AI across the app development lifecycle, including design, content generation, marketing, and user support. Through hands-on labs, engaging video lectures, and interactive quizzes, you will gain practical experience with leading AI tools like Claude AI, Copy.ai, and Apple Intelligence.


您将学到什么
Understand generative AI concepts for mobile app development
Analyze opportunities and challenges in AI-driven app design and marketing
Demonstrate proficiency with AI tools like Vertex AI, Dialogflow, and Apple Intelligence
Build a mobile app prototype using generative AI tools
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要了解的详细信息

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7 项作业
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该课程共有3个模块
This module will cover concepts related to Generative AI in the context of mobile app development and marketing. You will gain insights into how AI technologies can enhance mobile applications, improve user experience, and drive marketing strategies. You will begin with an overview of generative AI, examining its opportunities and challenges in areas such as mobile application design, content creation, and transforming gaming and AR/VR mobile apps. Through engaging videos, hands-on labs, and interactive quizzes, learners will acquire practical skills in using leading AI tools such as Uizard and Claude AI. The module also focuses on the significance of data-driven strategies and personalized user experiences for mobile application marketing. You will explore how to create targeted marketing campaigns and leverage generative AI for mobile app support and behavioral analysis. By the end of the module, you will gain the skills to leverage generative AI effectively in your mobile application projects, ensuring that you are ready for the evolving landscape of mobile technology.
涵盖的内容
9个视频2篇阅读材料3个作业7个插件
This module focuses on the integration of generative AI tools in mobile application development, providing learners with a comprehensive understanding of both foundational and advanced concepts. Participants will explore a range of technologies and methodologies for implementing AI-driven features in Android and iOS apps. Through engaging videos, hands-on labs, and quizzes, learners will gain practical skills in utilizing generative AI to enhance user experiences and streamline app development processes
涵盖的内容
9个视频1篇阅读材料3个作业4个插件
涵盖的内容
1个视频3篇阅读材料1个作业3个插件
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学生评论
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已于 Jul 28, 2025审阅
I loved this course! I never thought this would be my passion. Another love of Gen AI capabilities. The Coursera classes have me hooked on learning. :)
已于 Aug 21, 2025审阅
Very well structured and explained the lot's of AI related tools with the sample practical exercises. Very helpful to enhance the mobile application development using the AI perspective way
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