In today's competitive business landscape, intellectual property (IP) has emerged as a crucial element for companies seeking a strategic edge. This course delves into the intricate world of intellectual property and explores how it can be leveraged as a potent tool to secure a competitive legal advantage in the market. the course will help students to :


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6 项作业
了解顶级公司的员工如何掌握热门技能

该课程共有3个模块
This module provides a comprehensive exploration of the implications of Intellectual Property laws on business operations. It equips learners with the knowledge to navigate legal challenges related to IP rights and their enforcement. The module covers the various forms of intellectual property, including patents, trademarks, copyrights, and trade secrets, with a focus on both European and international frameworks.
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4个视频2篇阅读材料2个作业
This module focuses on the strategic management and capitalization of an Intellectual Property portfolio. It covers effective methods for identifying, protecting, and exploiting IP assets to drive business competitiveness.
涵盖的内容
6个视频4篇阅读材料2个作业
This module explores how Intellectual Property can be harnessed as a competitive advantage, providing companies with the knowledge and strategies to navigate the complex IP landscape of the business world.
涵盖的内容
5个视频2篇阅读材料2个作业
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University of Maryland, College Park
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University of Pennsylvania
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University of Pennsylvania
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The Hong Kong University of Science and Technology
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