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返回到 Digital Marketing Analytics in Theory

学生对 University of Illinois Urbana-Champaign 提供的 Digital Marketing Analytics in Theory 的评价和反馈

4.5
4,813 个评分

课程概述

Successfully marketing brands today requires a well-balanced blend of art and science. This course introduces students to the science of web analytics while casting a keen eye toward the artful use of numbers found in the digital space. The goal is to provide the foundation needed to apply data analytics to real-world challenges marketers confront daily. Digital Analytics for Marketing Professionals: Marketing Analytics in Theory is the first in a two-part series of complementary courses and focuses on the background information and frameworks analysts need to be successful in today's digital business world. This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

热门审阅

OA

Feb 29, 2016

I really enjoyed this course. I liked the professor's teaching style as well as the materials the course provided. All the knowledge I've got from the course helps me when I do research online.

DN

Jan 30, 2016

Excellent information and presented in an easy-to-understand format. My only reason for not giving this course five stars was how many examples and details were out of date and not current to today.

筛选依据:

976 - Digital Marketing Analytics in Theory 的 1000 个评论(共 1,165 个)

创建者 Gisela S

Jan 11, 2020

Useful and enjoyable course.

创建者 Tonny B

May 28, 2023

great content and concept's

创建者 Walid H M

Jan 16, 2017

nice and informative course

创建者 Aristarco E S

Aug 24, 2020

exceptional its the beast

创建者 JAYASHREE J N

May 13, 2020

Great course to learn new

创建者 Kristo R

Sep 3, 2015

Basic, but good knowledge

创建者 Pradnya Y K

Jul 4, 2021

nice learning experiene

创建者 Abhishek S

Jan 31, 2018

Good foundation course

创建者 Assem N

Nov 29, 2020

need more explanation

创建者 SI Q

Jan 6, 2022

learned quite a lot.

创建者 Wael L

Sep 21, 2022

the course is good

创建者 Ahmed H Z

Mar 14, 2016

More than excellent

创建者 Renu M

Aug 7, 2017

Very informational

创建者 venkatesh m

Sep 13, 2020

good course to do

创建者 Maria F R

Mar 27, 2017

good information.

创建者 Deepayan P

Oct 27, 2017

Very Insightful!

创建者 Frank B

Sep 7, 2017

Very good course

创建者 Warrick V D H

Aug 24, 2016

Very insightful.

创建者 ZOHAIB U R

Jun 18, 2020

good experience

创建者 Lakhan D

Sep 12, 2015

Awesome course.

创建者 VIKRANT V

Sep 7, 2020

great teacher

创建者 FERNANDA G R

Jun 17, 2020

Great course!

创建者 Laura C H

Apr 6, 2017

Very usefull!

创建者 Natalia G

Feb 8, 2017

Great course!

创建者 Ruben S

Dec 22, 2016

Great Course!