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返回到 Marketing: Customer Needs and Wants

学生对 IESE Business School 提供的 Marketing: Customer Needs and Wants 的评价和反馈

4.5
485 个评分

课程概述

Master the art of understanding your customers and building effective marketing strategies. This course will equip you with the skills to identify, classify, and profile customers using market segmentation techniques and data analysis tools. Learn how to analyze customer behavior to optimize marketing campaigns and drive sales. You'll cover marketing fundamentals, product/pricing strategies, brand building, and communication strategies for **digital marketing**. No prior experience is required. This course is perfect for those looking to improve their **marketing** skills and boost their **business**....

热门审阅

RT

May 1, 2017

Good understanding of methods to know what customer think and how they think.Useful for anyone doing market related activities. No indepth background needed to get into this course.

AT

Apr 13, 2020

This course helped me understand the in-depth concepts that I have just learned on the job. My main output from this course is a step-by-step analysis of a marketing strategy.

筛选依据:

26 - Marketing: Customer Needs and Wants 的 50 个评论(共 104 个)

创建者 Ava M T

Apr 13, 2020

This course helped me understand the in-depth concepts that I have just learned on the job. My main output from this course is a step-by-step analysis of a marketing strategy.

创建者 Malay P

Sep 3, 2021

Very good and useful course in terms of marketing and customer demand and wants. Discuss various types of marketing strategy, which are very helpful.

创建者 CaSerran S

Oct 19, 2020

Great course. This was an excellent opportunity to learn about marketing and how it helps the companies to be more successful.

创建者 Said H A

Aug 31, 2018

This course is concise and well explained. I can even challenge people with a bachelor of markteing after taking this course.

创建者 Ruchi M

Aug 16, 2020

It is a great course for beginners. Simple & easy to understand. Case studies are really interesting.

创建者 megha p

Mar 8, 2018

Content wise its very rich and a good course for marketing student...must learn from this course.

创建者 Mica d J

Aug 9, 2020

Great course! Good case studies and helpful strategic frameworks on core tenets in marketing

创建者 Abiodun A

Nov 17, 2016

The course is well detailed thought by well vast and experience teacher in Mario Capizzani.

创建者 Jimenez M M A

Mar 4, 2025

me encanto, solo que requerimos mas tiempo de vigencia para poder aprovecharlos al máximo

创建者 Gustiningdiah P

Feb 8, 2019

A helpful course for a beginner who doesn't have business or economic background.

创建者 Daniel L R

Jul 14, 2016

Excellent course with very useful contents. Professor gives excellent examples

创建者 Sahar E

Nov 12, 2020

Amazing course with excellent material. Excellent professor, Prof. Mario.

创建者 Alexey P

Sep 25, 2020

I liked the course. The basics of marketing are well presented.

创建者 Kasule A

Aug 17, 2020

Very good essential for any one about to venture into business

创建者 Margaret E

Mar 27, 2021

It was educational. Thanks to my instructor I learnt a lot.

创建者 Jordi M

Feb 19, 2025

Curso esencial si no conoces el mundo del marketing:)!

创建者 Clarisse A D M

Apr 4, 2021

Thank you so muchhh for the opportunity to learn more.

创建者 Christian O

Nov 20, 2016

Exactly what i

I was looking for.

Thank you very much.

创建者 leonel n

Feb 27, 2020

Well structured course! Thanks for the opportunity

创建者 Marta T D

Oct 3, 2018

Thourough, detailed and systematic ! Excellent!

创建者 ABDEALI B

Apr 25, 2022

Good Course To Enhance the skill on marketing

创建者 Sanya C

Jul 27, 2020

easy to understand especially for beginners.

创建者 AAKASHGIRI G

Apr 21, 2022

good for gain something extra knowledge

创建者 Syed N F

Apr 2, 2019

Amazing course and perfectly illustrated

创建者 Ana P

May 28, 2018

A very informative course.

Ana Pelayo.