IESE Business School
Mastering the Art of Scaling and Convincing Investors
IESE Business School

Mastering the Art of Scaling and Convincing Investors

Mathieu Carenzo

位教师:Mathieu Carenzo

包含在 Coursera Plus

深入了解一个主题并学习基础知识。
初级 等级

推荐体验

6 小时 完成
灵活的计划
自行安排学习进度
深入了解一个主题并学习基础知识。
初级 等级

推荐体验

6 小时 完成
灵活的计划
自行安排学习进度

要了解的详细信息

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April 2025

作业

5 项作业

授课语言:英语(English)

了解顶级公司的员工如何掌握热门技能

Petrobras, TATA, Danone, Capgemini, P&G 和 L'Oreal 的徽标

该课程共有8个模块

Master the art of startup success in this dynamic course designed for both investors and entrepreneurs. Dive into crucial topics from choosing the right investors and launching your product, to decoding investor signals, structuring compelling pitches, and mastering startup valuation. Gain actionable insights and avoid common pitfalls, empowering you to negotiate confidently and scale your venture with clarity.

涵盖的内容

1个视频

Master the art of startup success in this dynamic course designed for both investors and entrepreneurs. Start by examining crucial considerations for new businesses, focusing on selecting the right investors, determining the optimal time for product launches, and integrating essential technical skills early on. These insights will equip you with the analytical tools and practical knowledge needed to navigate the complexities of establishing and scaling a successful startup.

涵盖的内容

11个视频4篇阅读材料1个作业

Key Insights on How Entrepreneurs Fool Themselves goes into the common pitfalls and misconceptions that entrepreneurs often encounter, offering insights into financial management, market analysis, competitive strategy, and innovation. Through expert guidance and real-world examples, learners will uncover how to avoid these mistakes and strategically navigate the entrepreneurial landscape for sustained success.

涵盖的内容

8个视频2篇阅读材料1个作业

Promises and Realities of Investors for Entrepreneurs is designed to help entrepreneurs interpret and analyze indirect responses and implicit signals they receive from investors during the fundraising process. Each lesson focuses on common phrases that, while they may seem neutral or positive, often signal a lack of genuine interest. Through these insights, entrepreneurs will learn to read between the lines, recognize an investor’s true level of engagement, and strategically redirect their efforts.

涵盖的内容

8个视频2篇阅读材料1个作业

In the dynamic world of startup investments, the difference between success and failure often hinges on a thorough and nuanced understanding of key investment criteria. This course is  designed to transform you into a knowledgeable investor by analyzing the essential elements that mark a startup as feasible, viable, and worthy of investment. 

涵盖的内容

6个视频2篇阅读材料1个作业

In this module, you will learn how to structure a compelling pitch that connects with investors and highlights your startup or business. You will discover how to tailor your message to the context, use relevant metrics, and close with an effective call to action. Through practical exercises, you will develop the skills needed to inspire confidence and secure your next meeting.

涵盖的内容

5个视频3篇阅读材料1个作业

Valuing a startup is as much an art as it is a science. From gut feeling to market comparables and sophisticated financial projections, each method gives entrepreneurs different insights into what their company might be worth. But valuation doesn’t end with numbers alone; it requires understanding market trends, team experience, timing, and strategic investor psychology. This module will walk you through the essentials of startup valuation, equipping you to set realistic expectations and negotiate with confidence.

涵盖的内容

7个视频2篇阅读材料

In the world of fundraising, understanding complex terminology is crucial for entrepreneurs navigating investments and negotiations. This module will equip you with key definitions to help you understand the vocabulary and terms frequently encountered in the fundraising process and corresponding shareholder agreements between entrepreneurs and investors.

涵盖的内容

23个视频7篇阅读材料

位教师

Mathieu Carenzo
IESE Business School
2 门课程420 名学生

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