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返回到 Platform Thinking: what’s beyond Uber?

学生对 Politecnico di Milano 提供的 Platform Thinking: what’s beyond Uber? 的评价和反馈

4.8
68 个评分

课程概述

Over the last two decades, platforms have transformed the way, we search for information (e.g., Google), buy goods (e.g., Amazon), consume news and media (e.g., Facebook and Twitter) and travel and move around (e.g., Airbnb, Booking.com, Uber and TripAdvisor). This phenomenon is known as 'the power of platforms', defined as an innovative business model that relies on digital technologies to assemble people, knowledge and companies in an interactive ecosystem where value can be created, captured and shared. These platforms have a great ability to attract funds and grow rapidly, relying on external resources (e.g. private houses for Airbnb or private cars for Uber), with a significant impact on the market. These companies act as intermediaries, attempting to reduce frictions in the market and helping the supply and demand sides of a product or service to find each other. As such, existing companies may be inspired by these fast-growing companies to at least partially capture the opportunities underpinning the model. Most of them are digital companies mainly focusing on the service field; nevertheless, recent cases show how platforms are having an impact in many different industries with the spread of the sharing economy and implications in the brick and mortar industries. This course aims to identify the elements that make platforms such a relevant and interesting business model defining the concept of "Platform thinking", defined as the ability to see the potentialities derived from platform-based models while fostering innovation in the digital world but also in traditional and established businesses. The course is based on the definition of platforms, taking a historical view on the evolution of this complex concept that became a buzzword, introducing Platform Thinking....

热门审阅

SK

Jul 30, 2023

I highly recommend this exceptional course that introduces the concept of platform thinking and platform business, accompanied by interesting real-life examples that kept me engaged from start to end.

LZ

May 1, 2023

An excellent course introduces platform thinking and platform business. It is a business model/logic/thinking. I recommend everyone interested in digital firms take this course.

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1 - Platform Thinking: what’s beyond Uber? 的 15 个评论(共 15 个)

创建者 Daniele F

Apr 27, 2022

I enjoyed the course and learned a lot from it. The structure is well organised with an excellent balance between academic content and practical examples.

创建者 Shreecharan D

Mar 18, 2024

The course was well paced and the topics were explained clearly with appropriate examples. The use of real-life examples made it interesting and kept me hooked till the end of the course, also the prominent guest lectures insights and experiences were valuable. Overall, an amazing course to get started with the world of Platform Thinking.

创建者 Vito G

Jul 27, 2023

This course provides strong foundations on the concept of Platform Thinking by showing its history and first evolutions, clarifying the main categorizations of platforms typologies and starting to apply the reasoning to some real cases.

创建者 Sumeyra K

Jul 31, 2023

I highly recommend this exceptional course that introduces the concept of platform thinking and platform business, accompanied by interesting real-life examples that kept me engaged from start to end.

创建者 Lai Z

May 2, 2023

An excellent course introduces platform thinking and platform business. It is a business model/logic/thinking. I recommend everyone interested in digital firms take this course.

创建者 Francesco G

Aug 4, 2023

Very helpful as an introduction to the topic, it clarifies the main definitions and offers many concrete examples.

创建者 Katsiaryna S

Apr 15, 2025

excellent course for those interested in value creation, innovation and business models and platform economy.

创建者 Pubudu A R

Mar 15, 2025

Thank you very much. Course is very well organized with lot of new knowledge to learn!

创建者 ines p b

Aug 18, 2022

Curso muy accesible y para aclarar la nueva forma de hacer negocios

创建者 Anthony W

Apr 15, 2025

Opened my mind to Value Creation in the 21st Century

创建者 Mohammad A A

Nov 27, 2023

شكرا stc شكرا coursera .

创建者 Ni P T K

May 10, 2022

good

创建者 Chong C H

Aug 24, 2023

Very short and quick, although some logic/strategies could be further developed/explained.

创建者 Ibrahim M

Jan 25, 2023

Good if you want a summary to understand what is platform.

创建者 David R

Aug 7, 2023

Good overview of platforms and their power.