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Sustainable Business Practices

Sustainable Business Practices

本课程是 Sustainability for Business 专项课程的一部分

位教师：Joel Hartter

2,165 人已注册

包含在中

了解更多

3个模块

深入了解一个主题并学习基础知识。

13 条评论

初级等级

推荐体验

8 小时完成

灵活的计划

自行安排学习进度

3个模块

深入了解一个主题并学习基础知识。

13 条评论

初级等级

推荐体验

8 小时完成

灵活的计划

自行安排学习进度

您将学到什么

Analyze the business case for sustainability, including cost-benefit analysis, long-term financial benefits, and overcoming resistance to change.
Understand and explain the development of sustainability strategies, aligning them with brand maturity and industry context.
Identify effective stakeholder engagement techniques that address greenwashing and foster a culture of sustainability within an organization.

要了解的详细信息

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作业

4 项作业

授课语言：英语（English）

91% of learners achieved a positive career outcome

了解顶级公司的员工如何掌握热门技能

了解关于 Coursera for Business 的更多信息

Petrobras, TATA, Danone, Capgemini, P&G 和 L'Oreal 的徽标

积累特定领域的专业知识

本课程是 Sustainability for Business 专项课程专项课程的一部分

在注册此课程时，您还会同时注册此专项课程。

向行业专家学习新概念
获得对主题或工具的基础理解
通过实践项目培养工作相关技能
获得可共享的职业证书

该课程共有3个模块

This course provides practical approaches to integrating sustainability into business operations. Learners will explore resource efficiency, sustainable supply chain management, and stakeholder engagement. The course covers building a culture of sustainability, achieving certifications, and measuring and reporting sustainability performance. Additionally, learners will explore innovative practices and effective communication strategies to drive sustainability initiatives within their organizations.

单元详情

This module provides a strategic framework for understanding and communicating the value of sustainability in business. Learners will explore the financial, operational, and strategic benefits that sustainability brings, both internally and externally. By examining methods for engaging leadership, developing effective strategies, and implementing sustainability initiatives, learners will gain the skills to align sustainability with core business goals and drive meaningful change within their organizations.

涵盖的内容

8个视频1篇阅读材料1个作业

8个视频总计120分钟

Specialization Overview: Sustainability for Business9分钟
Course Overview: Sustainable Business Practices5分钟
Importance of Sustainability for Business22分钟
The Business Case for Sustainability - Part 119分钟
The Business Case for Sustainability - Part 212分钟
How to Talk to Leadership About Sustainability23分钟
Developing a Sustainability Strategy17分钟
Sustainability Implementation13分钟

1篇阅读材料总计1分钟

Course Updates and Accessibility Support1分钟

1个作业总计30分钟

Module 1: Making the Business Case for Sustainability Quiz30分钟

This module equips learners with the skills to identify, engage, and build meaningful relationships with stakeholders essential for advancing sustainability initiatives. From foundational principles of stakeholder engagement to practical approaches for fostering a culture of sustainability, learners will gain insights into strategies that encourage collaboration, build trust, and align organizational values with sustainable practices. Through mapping techniques, engagement tactics, and cultural frameworks, this module prepares learners to drive sustainable change within and beyond their organizations.

涵盖的内容

6个视频1个作业

6个视频总计94分钟

Introduction to Stakeholder Engagement13分钟
Stakeholder Identification & Mapping15分钟
Tactics for Effective Stakeholder Engagement17分钟
Foundations of Organizational Culture16分钟
Building a Culture of Sustainability - Part 117分钟
Building a Culture of Sustainability - Part 216分钟

1个作业总计30分钟

Module 2: Engaging Stakeholders and Building a Culture of Sustainability Quiz30分钟

This module equips learners with strategies and practices for building sustainable operations across key areas of business impact. From managing carbon footprints and energy use to conserving water, reducing waste, and implementing sustainable supply chains, this module emphasizes practical approaches that drive efficiency and environmental stewardship. Learners will gain insights into lifecycle thinking and effective resource management, preparing them to lead sustainable transformations within their organizations.