What tools will I use?

You will use platforms like ChatGPT, Gemini, Claude, and Microsoft Copilot for planning, analysis, and communication.

What skills will I gain?

Skills in GenAI change strategy, stakeholder communication, executive planning, ethical AI governance, and transformation leadership.

Is this course really 100% online? Do I need to attend any classes in person?

This course is completely online, so there’s no need to show up to a classroom in person. You can access your lectures, readings and assignments anytime and anywhere via the web or your mobile device.

Can I just enroll in a single course?

Yes! To get started, click the course card that interests you and enroll. You can enroll and complete the course to earn a shareable certificate. When you subscribe to a course that is part of a Specialization, you’re automatically subscribed to the full Specialization. Visit your learner dashboard to track your progress.

Is financial aid available?

Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.

Can I take the course for free?

No, you cannot take this course for free. When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. If you cannot afford the fee, you can apply for financial aid.

Will I earn university credit for completing the Specialization?

This Specialization doesn't carry university credit, but some universities may choose to accept Specialization Certificates for credit. Check with your institution to learn more.

Change Management & Innovation Leader 专项课程

Change Management & Innovation Leader 专项课程

Change Management & Innovation Leader. Empower transformation through AI leadership, innovation, and change strategy.

位教师：Julian Jenkins

包含在 Coursera Plus 中

了解更多

3 门课程系列

深入学习学科知识

初级等级

推荐体验

2 月完成

在 10 小时一周

灵活的计划

自行安排学习进度

3 门课程系列

深入学习学科知识

初级等级

推荐体验

2 月完成

在 10 小时一周

灵活的计划

自行安排学习进度

您将学到什么

Develop enterprise-wide AI transformation strategy and roadmap.
Lead GenAI-based organizational change and communications.
Design innovation systems powered by multi-platform AI tools.
Create ethical frameworks for sustainable AI adoption.

要了解的详细信息

可分享的证书

添加到您的领英档案

授课语言：英语（English）

了解顶级公司的员工如何掌握热门技能

了解关于 Coursera for Business 的更多信息

Petrobras, TATA, Danone, Capgemini, P&G 和 L'Oreal 的徽标

精进特定领域的专业知识

向大学和行业专家学习热门技能
借助实践项目精通一门科目或一个工具
培养对关键概念的深入理解
通过 Starweaver 获得职业证书

专业化 - 3门课程系列

This specialization equips forward-thinking professionals with strategic, technical, and change leadership capabilities for driving innovation in the AI era. From enterprise-wide digital transformation to ethical governance and GenAI-enhanced communication, learners will build fluency in using tools like ChatGPT, Gemini, Claude, and others to implement high-impact, scalable strategies. Through hands-on labs and executive case studies, this program builds a versatile skill set for leading AI initiatives, navigating change resistance, and designing responsible AI ecosystems. Ideal for executives, change agents, and business leaders seeking to position their organizations for long-term innovation and competitive advantage.

应用的学习项目

Each course features applied exercises such as designing an AI-integrated change initiative, mapping enterprise-wide AI roadmaps, and creating stakeholder-focused transformation frameworks. Learners build capstone projects that simulate real-world leadership challenges and generate portfolio-ready deliverables aligned to executive roles.

Change Management for GenAI Integration

第 1 门课程8小时

您将学到什么

Integrate AI initiatives into business strategy by aligning them with organizational goals and developing a roadmap for sustainable adoption.
Apply proven change management models to drive AI transformation, engage stakeholders, and communicate GenAI’s value.
Define and track AI success metrics, monitor adoption progress, and address key implementation challenges.
Develop strategies for ethical, responsible, and risk-aware AI implementation aligned with organizational values.

您将获得的技能

类别：Change Management

类别：Communication Strategies

类别：Stakeholder Engagement

类别：Organizational Change

类别：Employee Engagement

类别：Responsible AI

类别：Technology Roadmaps

类别：Business Strategy

类别：Generative AI

类别：Innovation

类别：Performance Metric

类别：Business Transformation

类别：Culture Transformation

CEO Playbook: Generative AI

第 2 门课程7小时

您将学到什么

Evaluate AI as a cognitive partner to enhance thinking and strategic vision.
Develop AI-enhanced communication strategies while maintaining an authentic voice.
Transform strategic planning using AI for insights, scenario planning, and innovation.
Design ethical AI implementation frameworks that balance automation and human judgment.

您将获得的技能

类别：Strategic Decision-Making

类别：Business Transformation

类别：Stakeholder Communications

类别：Communication Strategies

类别：Organizational Change

类别：Competitive Intelligence

类别：Responsible AI

类别：Business Strategy

类别：Leadership

类别：Business Leadership

类别：Anthropic Claude

类别：Strategic Marketing

类别：Google Gemini

类别：Strategic Planning

类别：ChatGPT

类别：Generative AI Agents

类别：Business Ethics

类别：Digital Transformation

类别：Analytical Skills

类别：Strategic Leadership

How to Build an Enterprise AI Strategy

第 3 门课程5小时

您将学到什么

Design an AI-powered business transformation strategy that creates sustainable competitive advantage.
Architect organizational capabilities and culture needed to drive AI-enabled innovation.
Synthesize AI implementation roadmaps that balance quick wins with long-term value creation.
Optimize AI initiatives for maximum business impact and responsible deployment.