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  • Market Research

市场研究课程

市场研究课程可以帮助您学习数据收集技术、 Survey Design、消费者行为分析和竞争格局评估。您可以掌握解读市场趋势、细分目标受众和开展焦点小组的技能。许多课程都会介绍 SPSS、Tableau 和 Google Analytics 等工具,这些工具支持分析数据和 Visualization 见解,从而为业务战略提供依据。

热门市场研究课程和认证


  • 状态:职业准备就绪
    职业准备就绪
    O

    O.P. Jindal Global University

    M.A. in International Relations, Security, and Strategy

    您将获得的技能: Diplomacy, Surveys, Intelligence Collection and Analysis, Survey Creation, Risk Mitigation, Quantitative Research, R (Software), Environmental Laws, Political Sciences, Economic Development, International Relations, Cybersecurity, Policy Development, Climate Change Adaptation, Socioeconomics, Policty Analysis, Research, and Development, Public Safety and National Security, Social Studies, Ancient History, Security Strategy

    获得学位

    学位 · 1-4 年

  • 状态:职业准备就绪
    职业准备就绪
    O

    O.P. Jindal Global University

    MBA Business Analytics

    您将获得的技能: Operations Management, Design Thinking, Data Visualization, Active Listening, Business Ethics, Working Capital, Database Management, Sampling (Statistics), Environmental Social And Corporate Governance (ESG), Project Estimation, Financial Statements, Business Analytics, Predictive Modeling, Financial Accounting, Predictive Analytics, Marketing Planning, Human Resources Management and Planning, Internet Of Things, Big Data, Data Presentation

    获得学位

    学位 · 1-4 年

  • 状态:职业准备就绪
    职业准备就绪
    U

    University of Leeds

    Master of Science in Data Science (Statistics)

    您将获得的技能: Data Ethics, Social Network Analysis, Data Presentation, Statistical Machine Learning, Statistical Hypothesis Testing, Classification And Regression Tree (CART), Data Storytelling, R (Software), Exploratory Data Analysis, Bayesian Statistics, Data Analysis, Data Visualization, Statistical Visualization, Supervised Learning, Network Analysis, Data Preprocessing, Web Scraping, Correlation Analysis, Statistical Modeling, Python Programming

    获得学位

    学位 · 1-4 年

  • 状态:职业准备就绪
    职业准备就绪
    U

    University of London

    Bachelor of Science in Business Administration

    您将获得的技能: Process Design, Global Marketing, Consumer Behaviour, Statistical Analysis, Organizational Change, Process Mapping, Statistical Methods, Customer Retention, Integrated Marketing Communications, Innovation, Mergers & Acquisitions, Performance Measurement, Training and Development, Virtual Teams, Databases, International Finance, Research, Branding, Economic Development, Cultural Diversity

    获得学位

    学位 · 1-4 年

  • 状态:职业准备就绪
    职业准备就绪
    I

    Illinois Institute of Technology

    Master of Business Administration (MBA)

    您将获得的技能: Process Improvement, Pay Per Click Advertising, Digital Marketing, Dashboard, Responsible AI, Global Marketing, Web Analytics, Culture Transformation, Financial Statement Analysis, Predictive Modeling, Organizational Leadership, Digital Transformation, Market Dynamics, Capital Budgeting, Design Thinking, Descriptive Statistics, Game Theory, Business Strategy, Product Lifecycle Management, Microsoft Excel

    获得学位

    学位 · 1-4 年

  • B

    Birla Institute of Technology & Science, Pilani

    Natural Language Processing

    您将获得的技能: Natural Language Processing, Large Language Modeling, Embeddings, Text Mining, Data Preprocessing, LLM Application, Semantic Web, Artificial Neural Networks, ChatGPT, Artificial Intelligence, Generative AI, Data Processing, Deep Learning, Model Training, Model Evaluation, Dependency Analysis

    中级 · 课程 · 1-3 个月

  • U

    University of Colorado Boulder

    Network Analysis for Marketing Analytics

    您将获得的技能: Network Analysis, Social Network Analysis, Network Model, Marketing Analytics, Social Media Analytics, Statistical Methods, Text Mining, Data Structures, JSON, Data Visualization Software, Data Processing, Python Programming, Feature Engineering

    攻读学位

    2.8
    评分, 2.8 星,最高 5 星
    ·
    6 条评论

    中级 · 课程 · 1-4 周

  • U

    University of Illinois Urbana-Champaign

    在营销中应用数据分析

    您将获得的技能: 数据伦理, 社交网络分析, 高级分析, 人工智能个性化, 预测建模, 留住客户, 数据分析, 生成式人工智能, 营销策略, 数据驱动的营销, 社交媒体分析, 市场营销, 文本挖掘, 机器学习, 数字营销, 客户分析, 营销分析, 客户洞察, 分析, 营销策略与技巧

    攻读学位

    4.5
    评分, 4.5 星,最高 5 星
    ·
    201 条评论

    中级 · 课程 · 1-4 周

  • C

    Coursera

    Analyze and Create Your AI Marketing Plan

    您将获得的技能: Marketing Budgets, Marketing Planning, Marketing Strategies, Campaign Planning, Data-Driven Marketing, Marketing Effectiveness, Budgeting, Customer Analysis, Journey Mapping, AI Enablement, Customer Insights, Goal Setting, Key Performance Indicators (KPIs)

    初级 · 课程 · 1-4 周

  • P

    Packt

    Data Analytics for Marketing

    您将获得的技能: Marketing Analytics, Data-Driven Marketing, A/B Testing, Customer Analysis, Anomaly Detection, Dashboard, Dashboard Creation, Time Series Analysis and Forecasting, Regression Analysis, Customer Insights, Extract, Transform, Load, Descriptive Analytics, Data Presentation, Statistical Methods, Marketing Effectiveness, Marketing Strategies, Forecasting, Statistical Modeling, Statistical Analysis, Markov Model

    中级 · 课程 · 3-6 个月

  • U

    University of Colorado System

    Data Science for Marketing

    您将获得的技能: Marketing Analytics, Data-Driven Marketing, Classification And Regression Tree (CART), Probability & Statistics, AI Personalization, Statistical Software, Regression Analysis, Model Evaluation, Data-Driven Decision-Making, Data Ethics, Unsupervised Learning, Statistical Modeling, Data Visualization, Customer Analysis, Statistical Analysis, Predictive Analytics, Anomaly Detection, Statistical Hypothesis Testing, Advanced Analytics, Machine Learning

    4.9
    评分, 4.9 星,最高 5 星
    ·
    17 条评论

    中级 · 专项课程 · 3-6 个月

  • O

    O.P. Jindal Global University

    Machine Learning for Marketing

    您将获得的技能: Marketing Analytics, Anomaly Detection, Digital Marketing, Data-Driven Marketing, Web Analytics, Digital Advertising, Dimensionality Reduction, Unsupervised Learning, Customer Analysis, Search Engine Marketing, Supervised Learning, Digital Marketing Campaigns, Digital Analysis, Online Advertising, Customer Retention, Digital Marketing Tools, Text Mining, Predictive Analytics, Google Analytics, Data Ethics

    3.8
    评分, 3.8 星,最高 5 星
    ·
    19 条评论

    初级 · 专项课程 · 3-6 个月

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总之,以下是 10 最受欢迎的 market research 课程

  • M.A. in International Relations, Security, and Strategy: O.P. Jindal Global University
  • MBA Business Analytics: O.P. Jindal Global University
  • Master of Science in Data Science (Statistics): University of Leeds
  • Bachelor of Science in Business Administration: University of London
  • Master of Business Administration (MBA): Illinois Institute of Technology
  • Natural Language Processing: Birla Institute of Technology & Science, Pilani
  • Network Analysis for Marketing Analytics: University of Colorado Boulder
  • 在营销中应用数据分析: University of Illinois Urbana-Champaign
  • Analyze and Create Your AI Marketing Plan: Coursera
  • Data Analytics for Marketing: Packt

您可以在 Marketing 中学到的技能

市场(经济学) (28)
社交媒体 (15)
营销战略 (14)
分析 (13)
品牌 (13)
数字营销 (13)
营销分析 (11)
计划 (11)
广告 (9)
建模 (9)
社交媒体营销 (9)
品牌管理 (7)

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