Customer Insights

客户洞察是通过数据分析和研究了解客户行为、需求和动机的过程。Coursera 的 "客户洞察 "目录教您如何有效地收集、分析和利用客户数据来制定业务战略并推动增长。您将学会利用各种数据收集方法,解读复杂的客户数据,创建客户细分模型,并将洞察力应用到营销策略中。通过了解如何从客户行为中获得可行的见解,您可以显著提高客户满意度和品牌忠诚度,并最终提高企业盈利能力。
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探索 "客户洞察 "课程目录

  • 状态:新
    状态:免费试用

    您将获得的技能: PySpark, Apache Spark, Customer Analysis, Big Data, Data Processing, Advanced Analytics, Statistical Modeling, Text Mining, Customer Insights, Data Mining, Data Transformation, Unstructured Data, Predictive Modeling, Simulation and Simulation Software, Data Manipulation, Marketing Analytics, Image Analysis, Risk Analysis

  • 状态:免费试用

    Coursera Instructor Network

    您将获得的技能: Customer Insights, AI Personalization, Customer experience strategy (CX), Generative AI, User Feedback, Customer Data Management, Customer Engagement, Business Intelligence, Trend Analysis, Data-Driven Decision-Making, Strategic Thinking, Predictive Analytics, Data Analysis

  • 状态:新
    状态:免费试用

    您将获得的技能: Requirements Analysis, Generative AI, Prompt Engineering, User Requirements Documents, Software Design Documents, Process Optimization, Requirements Elicitation, Workflow Management, User Story, Operational Efficiency, Prioritization, LLM Application, Strategic Prioritization, Customer Insights, Language Interpretation, Translation, and Studies

  • 状态:免费试用

    您将获得的技能: Customer Retention, Trustworthiness, Expectation Management, Corporate Sustainability, Brand Loyalty, Customer Relationship Management, Customer Insights, Customer experience strategy (CX), Sustainable Development, Human Resource Strategy, Sustainable Business, Customer Relationship Building, Consultative Approaches, Diversity Marketing, Customer Analysis, Value Propositions, Organizational Change, Business Strategy, Business, Marketing

  • 状态:新
    状态:免费试用

    您将获得的技能: Customer experience strategy (CX), Responsible AI, Customer Engagement, Predictive Analytics, Personalized Service, Customer Service, Google Gemini, Customer Insights, Anthropic Claude, Data-Driven Decision-Making, Artificial Intelligence, Generative AI, Return On Investment

  • 状态:免费试用

    您将获得的技能: Customer Retention, Customer Insights, Customer experience strategy (CX), Customer Relationship Management, Value Propositions, Innovation, Organizational Change, Cost Accounting, Organizational Structure, Business Transformation, Strategic Marketing, Consumer Behaviour

  • 状态:新
    状态:预览

    您将获得的技能: Data Storytelling, Dashboard, Data Presentation, Power BI, Strategic Decision-Making, Interactive Data Visualization, Tableau Software, Storytelling, Data-Driven Decision-Making, Executive Presence, Business Intelligence, User Feedback, Data Visualization, Presentations, Constructive Feedback, Analytics, Customer Insights, Data Structures

  • 状态:预览

    您将获得的技能: Customer Success Management, Customer Service, Customer Retention, Customer Engagement, Customer Relationship Management, Customer and Client Support, Customer experience improvement, Customer Data Management, Customer Insights, Sales Management, Leadership, Business Metrics, Performance Metric, General Sales Practices, Sales Strategy, Cross-Functional Collaboration

  • 状态:免费试用

    您将获得的技能: Big Data, Generative AI, Case Studies, Customer Insights, Market Research, Market Analysis, Marketing Analytics, Data Analysis, Data-Driven Decision-Making, Data Visualization Software, Consumer Behaviour, Predictive Analytics, Business Strategy

  • 状态:免费试用

    University of Pennsylvania

    您将获得的技能: 回归分析, 营销策略, 数据收集, 市场调查, 消费者行为, 客户分析, 营销, 营销分析, 数据驱动的决策制定, 分析, 客户洞察, 描述性分析, 预测分析

  • 状态:免费试用

    您将获得的技能: Data Storytelling, Marketing Automation, Web Analytics, Marketing Effectiveness, Marketing Analytics, Customer Insights, Digital Marketing, Market Analysis, Google Analytics, Digital Advertising, Social Media Marketing, Customer Analysis, Search Engine Marketing, Advertising Campaigns, Marketing Strategies, Social Media Strategy, Customer experience strategy (CX), Marketing, Online Advertising, MarTech

  • 状态:免费试用

    Coursera Instructor Network

    您将获得的技能: Generative AI, Customer Insights, AI Personalization, Customer Analysis, ChatGPT, Customer experience strategy (CX), Real Time Data, Persona Development, Design Thinking, Predictive Analytics, Artificial Intelligence, Analysis, Design

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