Advertising

了解广告策略和媒体规划。学习在各种平台上创建和管理广告活动。
17凭据
2个在线学位
85门课程

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主题
必需的

语言
必需的

在整个课程(说明和评估)中使用的语言。

了解产品
必需的

通过实践教程在 2 小时内掌握与工作相关的技能。
通过已评分作业、视频和论坛向顶级授课教师学习。
通过完成一系列课程和项目,深入学习学科知识。
获得行业领导者颁发的职业证书,展示您学到的专业知识。
在线获得学士学位或硕士学位,所需费用仅为在校学习费用的一小部分。

级别
必需的

课程长度
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字幕
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教师
必需的

浏览广告课程目录

  • 状态:新
    状态:预览

    您将获得的技能: Branding, Advertising, Consumer Behaviour, Brand Management, Brand Strategy, Integrated Marketing Communications, Advertising Campaigns, Marketing Communications, Brand Awareness, Marketing, Promotional Strategies, Media Planning, Digital Advertising, Customer Engagement, Media Strategy, Design Thinking

  • 状态:预览

    University of Pennsylvania

    您将获得的技能: 文化多样性, 新闻学, 口语理解, 在线广告, 英语, 扫盲, 语法, 广告, 媒体与传播, 词汇, Facebook

  • 您将获得的技能: Advertising Campaigns, Advertising, User Feedback, Marketing Materials, Online Advertising, Business Research, Marketing, Promotional Materials, Market Research, Branding

  • 状态:免费试用

    Northwestern University

    您将获得的技能: 客户洞察, 营销策略, 数据科学, 资源分配, 数据分析, 客户体验战略(CX), 营销, 营销分析, 数字化转型, 分析, 数据驱动的决策制定, 业务领导, 企业战略, 品牌战略, 广告, 组织变革, 消费者行为

  • 状态:新

    您将获得的技能: Product Management, Product Lifecycle Management, Technical Product Management, Product Marketing, Product Strategy, Profit and Loss (P&L) Management, Financial Analysis, Stakeholder Management, Product Development, People Management, Leadership Studies, Financial Statements, Cost Benefit Analysis, Go To Market Strategy, Performance Metric, Market Research, Advertising

  • 状态:免费试用

    您将获得的技能: Target Audience, Content Performance Analysis, Paid media, Social Media Marketing, Social Media Management, Social Media Content, Data Storytelling, Social Media Campaigns, Social Media, Social Media Strategy, Campaign Management, Performance Analysis, Content Creation, Marketing Budgets, Marketing Effectiveness, Advertising Campaigns, Performance Metric, Advertising, Online Advertising, Facebook

  • 状态:免费试用

    您将获得的技能: Selling Techniques, Business, Marketing, Economics, Advertising, Market Dynamics, Case Studies, Business Solutions, Market Analysis, Product Strategy, Business Planning, Complex Problem Solving

  • 状态:免费试用

    您将获得的技能: Marketing Budgets, Target Audience, Social Media Marketing, Social Media Campaigns, Content Performance Analysis, Paid media, Social Media Management, Campaign Management, Advertising Campaigns, Marketing Effectiveness, Social Media, Smart Goals, Social Media Strategy, Content Strategy, Advertising, Facebook, Budget Management, General Data Protection Regulation (GDPR), Instagram, Marketing

  • 状态:免费试用

    您将获得的技能: Promotional Strategies, Marketing Planning, Marketing Strategy and Techniques, Digital Marketing, Target Audience, Digital Advertising, Promotions and Campaigns, Marketing Effectiveness, Lead Generation, Marketing Automation, Customer Relationship Management, Advertising, Customer Acquisition Management, Target Market, Customer Engagement, Content Creation

  • 状态:免费试用

    IE Business School

    您将获得的技能: 整合营销传播, 营销策略, 战略营销, 客户体验战略(CX), 商品销售, 产品生命周期管理, 战略决策, 营销, 营销预算, 营销渠道, 沟通, 产品管理, 广告, 品牌管理, 价格谈判, 产品战略, 零售管理, 品牌战略, 营销传播, 品牌营销

  • 状态:免费试用

    您将获得的技能: Google Ads, Pay Per Click Advertising, Search Engine Marketing, Campaign Management, Digital Advertising, Registration, Marketing, Keyword Research, Advertising, Digital Marketing, Test Planning

  • 状态:免费试用

    您将获得的技能: 在线广告, 内容营销, 叙事, 营销, 社交媒体营销, 性能分析, 商业营销, 数字广告, 绩效衡量, 广告, 品牌营销, 内容创作, 社交媒体内容, TikTok, 社交媒体, 视频制作, 广告活动, 数字媒体战略, 视频编辑, 内容性能分析

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主要合作伙伴

  • Meta
  • IE Business School
  • University of Colorado Boulder
  • Arizona State University
  • Real Madrid Graduate School Universidad Europea
  • Aptly
  • University of Illinois Urbana-Champaign
  • Simplilearn