数字化营销课程
数字营销课程可以帮助你学习 SEO 战略、内容创作、社交媒体管理和电子邮件营销技巧。您可以培养受众分析、营销活动优化和品牌故事讲述方面的技能。许多课程都会介绍一些工具，如用于跟踪绩效的 Google Analytics、用于管理社交媒体的 Hootsuite 和用于电子邮件营销的 Mailchimp，向您展示这些技能如何增强您的营销工作。
热门数字营销课程和认证
状态：免费试用您将获得的技能: Data Storytelling, Performance Measurement, Search Engine Marketing, Content Performance Analysis, Data-Driven Decision-Making, Search Engine Optimization, Branding, Business Metrics, Marketing Strategy and Techniques, Digital Marketing, Customer Engagement, Customer experience strategy (CX), Marketing, E-Commerce, Email Marketing, Brand Awareness, Marketing Analytics, Target Audience, Social Media Marketing, Goal Setting
状态：免费试用状态：人工智能技能您将获得的技能: Data Storytelling, Media Planning, Social Media Marketing, Google Ads, Email Marketing, Social Media Strategy, Order Fulfillment, Social Media Management, Search Engine Optimization, Performance Measurement, Spreadsheet Software, A/B Testing, Digital Marketing, E-Commerce, Campaign Management, Loyalty Programs, Customer Retention, Marketing, Interviewing Skills, Professional Development
状态：免费试用您将获得的技能: Google Ads, Search Engine Optimization, Digital Marketing, Keyword Research, Target Audience, Search Engine Marketing, Pay Per Click Advertising, Marketing, Web Analytics and SEO, Marketing Strategies, Advertising, Customer Engagement
状态：免费试用Adobe
您将获得的技能: Promotional Strategies, Marketing Planning, Marketing Strategy and Techniques, Digital Marketing, Marketing, Target Audience, Digital Advertising, Lead Generation, Content Marketing, Marketing Automation, Customer Relationship Management, Advertising, Customer Acquisition Management, Target Market, Brand Strategy, Customer Engagement, Content Creation
状态：免费试用University of Illinois Urbana-Champaign
您将获得的技能: 数据叙事, 商业分析, 网络分析, 案例研究, 战略传播, 客户体验战略（CX）, 电子邮件营销, 分析, 数字化营销, 数据可视化软件, 关键词研究, 数字媒体战略, 营销分析, 营销, 数据分析, 数据可视化, 搜索引擎营销, 营销传播, 营销策略, 营销活动经理
状态：预览Illinois Tech
您将获得的技能: Pay Per Click Advertising, Digital Marketing, Web Analytics, Email Marketing, Paid media, Digital Advertising, Google Ads, Social Media Campaigns, Marketing Strategies, Online Advertising, Social Media Marketing, Google Analytics, Web Analytics and SEO, Web Design and Development, Marketing, Marketing Analytics, Search Engine Optimization, Social Media, Campaign Management, Search Engine Marketing
是什么让您今天来到 Coursera？
状态：新状态：免费试用您将获得的技能: Prompt Engineering, Responsible AI, Prompt Patterns, ChatGPT, Generative AI, Digital Advertising, Email Marketing, Digital Marketing, Search Engine Optimization, Marketing Automation, AI Personalization, Advertising Campaigns, Marketing, Marketing Strategies, Content Creation, Web Analytics and SEO, AI Product Strategy, Keyword Research, Social Media Marketing, Artificial Intelligence and Machine Learning (AI/ML)
状态：免费试用状态：人工智能技能Meta
您将获得的技能: 社交媒体战略, 关键绩效指标 (KPI), 内容创作, 社交媒体活动, 数字化营销, 营销预算, 社交媒体营销, 在线广告, 付费媒体, 智能目标, 营销, 营销分析, 性能分析, 品牌管理, 目标受众, 社交媒体管理, 营销效果, Instagram, 社交媒体, 营销活动经理
状态：新状态：免费试用LearnKartS
您将获得的技能: Google Analytics, Email Marketing, Google Ads, WordPress, LinkedIn, Content Creation, Content Marketing, Facebook, Social Media, Social Media Marketing, Search Engine Marketing, Social Media Content, Web Analytics and SEO, Advertising Campaigns, Email Automation, Social Media Campaigns, Analytics, Keyword Research, ChatGPT, Bidding
您将获得的技能: Blogs, Content Management Systems, Search Engine Optimization, Web Analytics and SEO, Keyword Research, Web Content
状态：免费试用状态：人工智能技能您将获得的技能: Responsible AI, Social Media Management, Social Media, Social Media Marketing, Google Ads, Digital Marketing, Email Marketing, Social Media Strategy, Digital Advertising, Web Analytics and SEO, Online Advertising, Social Media Campaigns, Digital Media Strategy, Paid media, Content Creation, Customer Retention, Search Engine Optimization, Presentations, Instagram, Generative AI
状态：免费试用您将获得的技能: Email Marketing, Campaign Management, Copywriting, Marketing Strategy and Techniques, Email Automation, Personally Identifiable Information, Digital Marketing, Marketing Automation, Newsletters, HubSpot CRM, Marketing Analytics, Promotional Strategies, Data Ethics, A/B Testing, Smart Goals, Customer Retention, Key Performance Indicators (KPIs), Goal Setting
总之，以下是 10 最受欢迎的 digital marketing 课程
- Foundations of Digital Marketing and E-commerce: Google
- Google Digital Marketing & E-commerce: Google
- Attract and Engage Customers with Digital Marketing: Google
- Digital Marketing: Adobe
- 数字化营销: University of Illinois Urbana-Champaign
- Digital Marketing: Illinois Tech
- Generative AI for Digital Marketing: IBM
- 元社交媒体营销: Meta
- Full Digital Marketing: LearnKartS
- Search Engine Optimization (SEO) with Squarespace : Coursera
