This is the fourth course in the Google Advanced Data Analytics Certificate. Data professionals use regression analysis to discover the relationships between different variables in a dataset and identify key factors that affect business performance. In this course, you’ll practice modeling variable relationships. You'll learn about different methods of data modeling and how to use them to approach business problems. You’ll also explore methods such as linear regression, analysis of variance (ANOVA), and logistic regression.
Google employees who currently work in the field will guide you through this course by providing hands-on activities that simulate relevant tasks, sharing examples from their day-to-day work, and helping you enhance your data analytics skills to prepare for your career.
Learners who complete the eight courses in this program will have the skills needed to apply for data science and advanced data analytics jobs. This certificate assumes prior knowledge of foundational analytical principles, skills, and tools covered in the Google Data Analytics Certificate.
By the end of this course, you will:
-Explore the use of predictive models to describe variable relationships, with an emphasis on correlation
-Determine how multiple regression builds upon simple linear regression at every step of the modeling process
-Run and interpret one-way and two-way ANOVA tests
-Construct different types of logistic regressions including binomial, multinomial, ordinal, and Poisson log-linear regression models
You’ll begin by exploring the main steps for building regression models, from identifying your assumptions to interpreting your results. Next, you’ll explore the two main types of regression: linear and logistic. You’ll learn how data professionals use linear and logistic regression to approach different kinds of business problems.
涵盖的内容
8个视频3篇阅读材料4个作业2个插件
显示有关单元内容的信息
8个视频•总计39分钟
Introduction to Course 4 •5分钟
Tiffany: Gain actionable insights with regression models•3分钟
Welcome to module 1•2分钟
PACE in regression analysis •5分钟
Introduction to linear regression •9分钟
Mathematical linear regression •6分钟
Introduction to logistic regression•7分钟
Wrap-up•3分钟
3篇阅读材料•总计20分钟
Helpful resources and tips•8分钟
Course 4 overview•8分钟
Glossary terms from module 1•4分钟
4个作业•总计68分钟
Test your knowledge: PACE in regression analysis•6分钟
Test your knowledge: Linear regression•8分钟
Test your knowledge: Logistic regression•4分钟
Module 1 challenge•50分钟
2个插件•总计20分钟
Categorize: Linear and logistic regression•10分钟
[Turkish learners ONLY] Categorize: Linear and logistic regression - Türkçe•10分钟
Simple linear regression
第 2 单元•小时 后完成
单元详情
You’ll explore how to use models to describe complex data relationships. You’ll focus on relationships of correlation. Then, you’ll build a simple linear regression model in Python and interpret your results.
涵盖的内容
9个视频8篇阅读材料5个作业5个非评分实验室
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9个视频•总计45分钟
Welcome to module 2•4分钟
Jerrod: The incredible value of mentorship•3分钟
Ordinary least squares estimation•5分钟
Make linear regression assumptions•5分钟
Explore linear regression with Python•10分钟
Evaluate uncertainty in regression analysis •5分钟
Model evaluation metrics•5分钟
Interpret and present linear regression results•6分钟
Wrap-up •2分钟
8篇阅读材料•总计56分钟
Explore ordinary least squares•8分钟
Correlation and the intuition behind simple linear regression•8分钟
The four main assumptions of simple linear regression•8分钟
Code functions and documentation•8分钟
Interpret measures of uncertainty in regression•8分钟
Evaluation metrics for simple linear regression •4分钟
Correlation versus causation: Interpret regression results•8分钟
Glossary terms from module 2 •4分钟
5个作业•总计74分钟
Test your knowledge: Foundations of linear regression•6分钟
Test your knowledge: Assumptions and construction in Python •8分钟
Test your knowledge: Evaluate a linear regression model•6分钟
Test your knowledge: Interpret linear regression results•4分钟
Module 2 challenge•50分钟
5个非评分实验室•总计180分钟
Annotated follow-along guide: Explore linear regression with Python•20分钟
Activity: Run simple linear regression•60分钟
Exemplar: Run simple linear regression•20分钟
Activity: Evaluate simple linear regression•60分钟
Exemplar: Evaluate simple linear regression•20分钟
Multiple linear regression
第 3 单元•小时 后完成
单元详情
After simple regression, you’ll move on to a more complex regression model: multiple linear regression. You’ll consider how multiple regression builds on simple linear regression at every step of the modeling process. You’ll also get a preview of some key topics in machine learning: selection, overfitting, and the bias-variance tradeoff.
涵盖的内容
10个视频4篇阅读材料5个作业3个非评分实验室2个插件
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10个视频•总计47分钟
Welcome to module 3•4分钟
Introduction to multiple regression•4分钟
Represent categorical variables•6分钟
Make assumptions with multiple linear regressions•5分钟
Interpret multiple regression coefficients•6分钟
Interpret multiple regression results with Python•6分钟
The problem with overfitting•4分钟
Top variable selection methods•4分钟
Regularization: Lasso, Ridge, and Elastic Net regression•4分钟
Wrap-up•3分钟
4篇阅读材料•总计24分钟
Multiple linear regression scenarios•4分钟
Multiple linear regression assumptions and multicollinearity•8分钟
Underfitting and overfitting•8分钟
Glossary terms from module 3•4分钟
5个作业•总计76分钟
Test your knowledge: Understand multiple linear regression•6分钟
Test your knowledge: Model assumptions revisited•8分钟
Test your knowledge: Model interpretation•4分钟
Test your knowledge: Variable selection and model evaluation•8分钟
Module 3 challenge•50分钟
3个非评分实验室•总计100分钟
Annotated follow-along resource: Interpret multiple regression results with Python•20分钟
You’ll build on your prior knowledge of hypothesis testing to explore two more statistical tests: Chi-squared and analysis of variance (ANOVA). You’ll learn how data professionals use these tests to analyze different types of data. Finally, you’ll conduct two kinds of Chi-squared tests, as well as one-way and two-way ANOVA tests.
涵盖的内容
9个视频3篇阅读材料4个作业3个非评分实验室
显示有关单元内容的信息
9个视频•总计41分钟
Welcome to module 4 •4分钟
Hypothesis testing with chi-squared•6分钟
Introduction to the analysis of variance •5分钟
Explore one-way vs. two-way ANOVA tests with Python •5分钟
ANOVA post hoc tests with Python•5分钟
Ignacio: Discovery at every stage of your career•3分钟
ANCOVA: Analysis of covariance •6分钟
More dependent variables: MANOVA and MANCOVA •5分钟
Wrap-up •2分钟
3篇阅读材料•总计16分钟
Chi-squared tests: Goodness of fit versus independence •8分钟
More about ANOVA•4分钟
Glossary terms from module 4•4分钟
4个作业•总计68分钟
Test your knowledge: The chi-squared test•6分钟
Test your knowledge: Analysis of variance•6分钟
Test your knowledge: ANCOVA, MANOVA, and MANCOVA•6分钟
Module 4 challenge •50分钟
3个非评分实验室•总计100分钟
Annotated follow-along guide: Explore one-way vs. two-way ANOVA tests with Python•20分钟
Activity: Hypothesis testing with Python•60分钟
Exemplar: Hypothesis testing with Python•20分钟
Logistic regression
第 5 单元•小时 后完成
单元详情
You’ll investigate binomial logistic regression, a type of regression analysis that classifies data into two categories. You’ll learn how to build a binomial logistic regression model and how data professionals use this type of model to gain insights from their data.
涵盖的内容
8个视频4篇阅读材料5个作业3个非评分实验室
显示有关单元内容的信息
8个视频•总计35分钟
Welcome to module 5•3分钟
Find the best logistic regression model for your data•6分钟
Construct a logistic regression model with Python•4分钟
Evaluate a binomial logistic regression model•4分钟
Key metrics to assess logistic regression results•5分钟
Interpret the results of a logistic regression•6分钟
Answer questions with regression models•4分钟
Wrap-up •2分钟
4篇阅读材料•总计28分钟
Common logistic regression metrics in Python•8分钟
Interpret logistic regression models•8分钟
Prediction with different types of regression•8分钟
Glossary terms from module 5•4分钟
5个作业•总计70分钟
Test your knowledge: Foundations of logistic regression•4分钟
Test your knowledge: Logistic regression with Python•6分钟
Test your knowledge: Interpret logistic regression results•6分钟
Test your knowledge: Compare regression models•4分钟
Module 5 challenge•50分钟
3个非评分实验室•总计100分钟
Annotated follow-along resource: Construct a logistic regression model with Python•20分钟
Activity: Perform logistic regression•60分钟
Exemplar: Perform logistic regression•20分钟
Course 4 end-of-course project
第 6 单元•小时 后完成
单元详情
You’ll complete an end-of-course project by building a regression model to analyze a workplace scenario dataset.
涵盖的内容
5个视频10篇阅读材料4个作业6个非评分实验室
显示有关单元内容的信息
5个视频•总计10分钟
Welcome to module 6•2分钟
Leah: Strategies for sharing models and modeling techniques •2分钟
Introduction to your Course 4 end-of-course portfolio project•1分钟
End-of-course project wrap-up and tips for ongoing career success•2分钟
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人们为什么选择 Coursera 来帮助自己实现职业发展
Felipe M.
自 2018开始学习的学生
''能够按照自己的速度和节奏学习课程是一次很棒的经历。只要符合自己的时间表和心情,我就可以学习。'
Jennifer J.
自 2020开始学习的学生
''我直接将从课程中学到的概念和技能应用到一个令人兴奋的新工作项目中。'
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自 2021开始学习的学生
''如果我的大学不提供我需要的主题课程,Coursera 便是最好的去处之一。'
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''学习不仅仅是在工作中做的更好:它远不止于此。Coursera 让我无限制地学习。'
学生评论
4.7
597 条评论
5 stars
81.74%
4 stars
10.21%
3 stars
4.18%
2 stars
1.67%
1 star
2.17%
显示 3/597 个
B
BT
5·
已于 Apr 13, 2023审阅
very good course, but this course is the most difficult for me
I
IC
5·
已于 Feb 15, 2024审阅
good instructor, slightly complicated notebooks, too much of new information and formulas at once, regression analysis is very powerful technique
J
JG
5·
已于 Apr 23, 2024审阅
too good excellent don't hesitate to buy this course
Organizations of all types and sizes have business processes that generate massive volumes of data. Every moment, all sorts of information gets created by computers, the internet, phones, texts, streaming video, photographs, sensors, and much more. In the global digital landscape, data is increasingly imprecise, chaotic, and unstructured. As the speed and variety of data increases exponentially, organizations are struggling to keep pace.
Data science and advanced data analytics are part of a field of study that uses raw data to create new ways of modeling and understanding the unknown. To gain insights, businesses rely on data professionals to acquire, organize, and interpret data, which helps inform internal projects and processes. Data scientists and advanced data analysts rely on a combination of critical skills, including statistics, scientific methods, data analysis, and artificial intelligence.
What do data professionals do?
A data professional is a term used to describe any individual who works with data and/or has data skills. At a minimum, a data professional is capable of exploring, cleaning, selecting, analyzing, and visualizing data. They may also be comfortable with writing code and have some familiarity with the techniques used by statisticians and machine learning engineers, including building models, developing algorithmic thinking, and building machine learning models.
Data professionals are responsible for collecting, analyzing, and interpreting large amounts of data within a variety of different organizations. The role of a data professional is defined differently across companies. Generally speaking, data professionals possess technical and strategic capabilities that require more advanced analytical skills such as data manipulation, experimental design, predictive modeling, and machine learning. They perform a variety of tasks related to gathering, structuring, interpreting, monitoring, and reporting data in accessible formats, enabling stakeholders to understand and use data effectively. Ultimately, the work of data professionals helps organizations make informed, ethical decisions.
Why start a career in data science or advanced data analytics?
Large volumes of data — and the technology needed to manage and analyze it — are becoming increasingly accessible. Because of this, there has been a surge in career opportunities for people who can tell stories using data, such as senior data analysts and data scientists. These professionals collect, analyze, and interpret large amounts of data within a variety of different organizations. Their responsibilities require advanced analytical skills such as data manipulation, experimental design, predictive modeling, and machine learning.
Which jobs will this certificate help me prepare for?
The Google Advanced Data Analytics Certificate on Coursera is designed to prepare learners for roles as entry-level data scientists and advanced-level data ana
What tools and platforms are taught in the curriculum?
During this certificate program, you’ll gain knowledge of tools and platforms like Jupyter Notebook, Kaggle, Python, Stack Overflow, and Tableau.
What background is required?
This certificate program assumes prior knowledge of foundational analytical principles, skills, and tools. To succeed in this certificate program, you should already know about key foundational aspects of data analysis, such as the data analysis process and data life cycle, databases and general database elements, programming language basics, and project stakeholders.
The content in this certificate program builds upon data analytics concepts taught in the Google Data Analytics Certificate. These include key foundational aspects of data analysis such as the data analysis process and data life cycle, databases and general database elements such as primary and foreign keys, SQL and programming language basics, and project stakeholders. If you haven’t completed that program or if you’re unsure whether you have the necessary prerequisites, you can take an ungraded assessment in Course 1 Module 1 of this certificate to evaluate your readiness.
Why enroll in the Google Advanced Data Analytics Certificate?
You’ll learn job-ready skills through interactive content — like activities, quizzes, and discussion prompts — in under six months, with less than 10 hours of flexible study a week. Along the way, you’ll work through a curriculum designed by Google employees who work in the field, with input from top employers and industry leaders. You’ll even have the opportunity to complete end-of-course projects and a final capstone project that you can share with potential employers to showcase your data analysis skills. After you’ve graduated from the program, you’ll have access to career resources and be connected directly with employers hiring for open entry-level roles in data science and advanced roles in data analytics.
Do I need to take the course in a certain order?
We highly recommend completing the seven courses in the order presented because the content in each course builds on information covered in earlier lessons.
When will I have access to the lectures and assignments?
To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
What will I get if I subscribe to this Certificate?
When you enroll in the course, you get access to all of the courses in the Certificate, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.