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返回到 Foundations of Digital Marketing and E-commerce

学生对 Google 提供的 Foundations of Digital Marketing and E-commerce 的评价和反馈

4.8
30,603 个评分

课程概述

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

热门审阅

AG

Jun 19, 2022

thank you google for this course to know what is digital marketing , how it works , what are the definations to various tacts , various terms , types of marketing, marketing funnel and so much ...

MS

Feb 13, 2023

Absolutely perfect methodology in explaining every new concept. Would recommend this course to both beginners and people with some experience in SEO and/or e-commerce looking to bolster their skills.

筛选依据:

3326 - Foundations of Digital Marketing and E-commerce 的 3350 个评论(共 7,121 个)

创建者 Angelie C L

Aug 22, 2024

Thank you so much for this great course!

创建者 LUIS C

Aug 15, 2024

Very good, I learn, thaek you for teach.

创建者 Soe E E T

Jun 7, 2024

easy to understand and clear explanation

创建者 Travis R

Mar 31, 2024

Really great for an introduction course.

创建者 chandralekha t

Jan 2, 2024

it is well paced and learn alot from it.

创建者 Mohamed A

Oct 12, 2023

what an awseome course it helped me alot

创建者 Ramiya S

Aug 22, 2023

Excellent videos and wonderful insights.

创建者 Saqlain T

Aug 17, 2023

This Course is very helpful for Everyone

创建者 Abdul H

Jul 22, 2023

i am very happy to compelte this course.

创建者 Oduche D

Jul 6, 2023

This course is was an eye opener for me.

创建者 Tiara P P

Jul 4, 2023

Easy to learn with the videos and quizes

创建者 Austin M

Jun 26, 2023

Very simple and straight forward course.

创建者 Abdelmalek B

May 24, 2023

Good introduction to digital marketing !

创建者 Sandip S B

Apr 29, 2023

I am very happy to get this certificate.

创建者 Faheema U

Mar 30, 2023

Amazing course with accurate information

创建者 Okwudile c

Mar 7, 2023

I really this course and the lead tutor.

创建者 Muhammad A K

Dec 7, 2022

very good course. very very informative.

创建者 Benjamín B

Nov 25, 2022

Clear and easy to follow. I love the UX.

创建者 Mehboob H

Nov 8, 2022

Google's teaching method is pedagogical.

创建者 Awomosu u

Oct 27, 2022

it has been an amazing journey so far.

创建者 Fatima B

Oct 7, 2022

fast and simple to understand and learn

创建者 felister W

Oct 5, 2022

Very interesting and detailed lectures.

创建者 Adam B

Oct 4, 2022

Great foundation for digital marketing.

创建者 Yeshaswi S

Sep 30, 2022

It was really helpful! I learned a lot!

创建者 Jennifer H

Aug 17, 2022

i feel smarter and have gained knowledge