Name: Foundations of Digital Marketing and E-commerce
Brand: Google
Availability: OnlineOnly
Rating: 4.8 (7168 reviews)

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学生对 Google 提供的 Foundations of Digital Marketing and E-commerce 的评价和反馈

4.8

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30,513 个评分

课程概述

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

6601 - Foundations of Digital Marketing and E-commerce 的 6625 个评论（共 7,109 个）

创建者 Lau S J

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Oct 5, 2022

quite helpful for entry level like me

创建者 Quynh H

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Aug 26, 2022

Informative but I need more practicing

创建者 Basant E

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Oct 4, 2025

انا لا اريد صورتي الشخصية ارجو التفهم

创建者 mohamed o

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Oct 30, 2023

I wish that it had hands on experince

创建者 Arslan Z

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Sep 30, 2023

very condensed but it is introductory

创建者 Rahul K

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Sep 25, 2023

its very good for that type of course

创建者 LUZ M A A

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Jul 16, 2025

No me da mi certificado y ya termine

创建者 Mario G M

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Apr 25, 2025

It was lacking in practice elements.

创建者 JEAN B A J

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Feb 11, 2025

C'est un excellent cours, très utile

创建者 ابراهيم ع

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Sep 5, 2024

crucial foundations for any marketer

创建者 Omer S A

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Nov 1, 2023

Great course, it's very informative.

创建者 Ganesh F

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Jun 24, 2023

very good content provided by Google

创建者 Devin “ H

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Apr 17, 2023

It was easy to learn and go through.

创建者 Alka R J

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Nov 13, 2022

Good teaching method good experience

创建者 Wande A

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Jul 28, 2022

Easy to follow, simple to understand

创建者 Thomas M

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Oct 10, 2024

Manageable and offered in bite size

创建者 Liu Y

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Jul 7, 2024

The course is great as an overview.

创建者 vandana s

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Jun 2, 2024

Detailed explanation of the basics.

创建者 Shreya A

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May 8, 2024

i had great exeriece in this course

创建者 T K C (

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Nov 6, 2022

easy to follow and very informative

创建者 LIANE C L

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Jun 25, 2025

curso de otima qualidade de ensino

创建者 Maria E O M

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Jun 16, 2025

seria melhor se fosse em portugues

创建者 Rabiu H K

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Jan 26, 2025

It was exceptional and insightful.

创建者 Nizar N

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Sep 16, 2024

great course with rich information

创建者 Rajarshi P

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Dec 27, 2022

It was amazing to learn new things

学生对 Google 提供的 Foundations of Digital Marketing and E-commerce 的评价和反馈

课程概述

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6601 - Foundations of Digital Marketing and E-commerce 的 6625 个评论（共 7,109 个）