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学生对 Google 提供的 Foundations of Digital Marketing and E-commerce 的评价和反馈

4.8
29,735 个评分

课程概述

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

热门审阅

VL

May 8, 2023

Clear and easy to digest information. Gives a great overview of the industry and the roles each one plays. Helpful for complete newbies to understand the basics of digital marketing and e-commerce.

AL

Jun 1, 2023

While I loved the course, I got slightly irritated with the speaker's pronunciation of the words "Important." I found it distracting, but otherwise she did great. The material was easy to digest.

筛选依据:

6626 - Foundations of Digital Marketing and E-commerce 的 6650 个评论(共 6,913 个)

创建者 T Q T

Jun 5, 2023

very good

创建者 [email protected]

Apr 9, 2023

Very good

创建者 Samuel S

Mar 29, 2023

Thank you

创建者 DHANASEENUVASAN D

Dec 19, 2022

excellent

创建者 Dolitey E

Dec 5, 2022

Excellent

创建者 A.Lavanya

Nov 21, 2022

it's good

创建者 Asma N

Sep 22, 2022

Excelent

创建者 Mostafa R

May 30, 2022

very good

创建者 Amr Z

Mar 24, 2025

Great 👍

创建者 Junjunali P

Oct 18, 2024

its good

创建者 Richar R N

Oct 1, 2024

exelente

创建者 Arvind K

Nov 28, 2023

Nice one

创建者 Trisha V

Jul 2, 2023

was good

创建者 Suhaib v

Oct 23, 2022

usefull

创建者 sandla p

Jun 6, 2025

usefull

创建者 Jassem A

Mar 10, 2025

Amazing

创建者 Harshit V

Oct 16, 2024

Amazing

创建者 Vasu I

Apr 4, 2024

Good 😊

创建者 Moupiya K

Feb 26, 2023

AMAZING

创建者 SOPHIA E G C

Apr 14, 2025

gostei

创建者 Ali s

Mar 12, 2025

ممتازة

创建者 Raneem f a e

Jan 3, 2025

V good

创建者 Jack H

Dec 9, 2024

no bad

创建者 ravi s

Aug 1, 2024

thanks