Chevron Left
返回到 From Likes to Leads: Interact with Customers Online

学生对 Google 提供的 From Likes to Leads: Interact with Customers Online 的评价和反馈

4.8
星
3,944 个评分

课程概述

From Likes to Leads: Interact with Customers Online is the third of eight courses in the Google Digital Marketing & E-commerce Certificate. This course will help you develop social media marketing strategies. Social media is a key digital marketing channel for many businesses because of the large number of people who use social platforms to socialize, interact with businesses, and share content. No digital marketing strategy is complete without an online brand presence where customers can engage with a brand. In this course you’ll explore social media platforms and identify which platform is the most appropriate for specific business needs. You’ll learn how to create content for social media using graphic design principles for marketers and learn how to manage a social media presence. In addition you’ll set goals and success metrics for social media ads. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks while showing you some of the best tools and resources used on the job. Learners who complete the eight courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Identify the five core pillars of social media marketing: strategy, planning and publishing, listening and engagement, analytics and reporting, and advertising - Determine how to choose social media platforms for a campaign - Understand how to boost engagement on social media - Learn how to write, design, and repurpose engaging content for social media - Recognize how to use the data gathered from social media analytics as a decision-making tool - Learn best practices for presenting a social media report - Achieve specific marketing goals through the use of paid social media...

热门审阅

MN

Dec 16, 2024

Cindy is just the best instructor ever! I thoroughly enjoyed this course. I understood every concept with ease. And it was fun and engaging. Wish she taught all the courses on here:)

PG

Sep 10, 2022

T​his course is amazing. It covers everything you need to know about social media marketing. I highly recommend this course for everyone who wants to create a career in Digital Marketing Industry.

筛选依据：

526 - From Likes to Leads: Interact with Customers Online 的 550 个评论（共 791 个）

创建者 Mirian R H A

•

Jun 21, 2024

I LIKED IT

创建者 Phạm D C

•

Jun 21, 2024

Chien Pham

创建者 Mohamed M

•

Feb 8, 2024

So Perfect

创建者 Ammar A

•

Oct 22, 2023

Fantastic!

创建者 Dipal H E

•

Jun 22, 2023

Thank you!

创建者 Clarizza O

•

Mar 2, 2023

Thank you!

创建者 Moisés S

•

Feb 25, 2023

Wonderful!

创建者 M A M

•

Feb 24, 2023

intresting

创建者 Md I A

•

Jan 23, 2023

EExcellent

创建者 Abiel K

•

Dec 6, 2022

it is good

创建者 Raphael O E

•

Nov 5, 2022

Insightful

创建者 Jefferson A D

•

Oct 7, 2022

Excellent

创建者 Shrey H

•

Sep 29, 2022

very good

创建者 Ahmed A A

•

Sep 20, 2022

Excellant

创建者 M T

•

Sep 25, 2025

Excellent

创建者 Malina S

•

Jul 17, 2025

loved it!

创建者 Jose G H

•

Jul 15, 2025

Excelente

创建者 Abdul S R

•

May 7, 2025

excellent

创建者 B I D

•

Apr 17, 2025

EXCELENTE

创建者 Oscar A C

•

Feb 8, 2025

Excelente

创建者 Nguyễn T B D

•

Dec 3, 2024

very good

创建者 ali m

•

Oct 19, 2024

I like it

创建者 Yesenia F

•

Aug 13, 2024

excellent

创建者 林嘉

•

Oct 27, 2023

excellent

创建者 Feras A

•

Oct 12, 2023

VERY GOOD