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返回到 From Likes to Leads: Interact with Customers Online

学生对 Google 提供的 From Likes to Leads: Interact with Customers Online 的评价和反馈

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3,944 个评分

课程概述

From Likes to Leads: Interact with Customers Online is the third of eight courses in the Google Digital Marketing & E-commerce Certificate. This course will help you develop social media marketing strategies. Social media is a key digital marketing channel for many businesses because of the large number of people who use social platforms to socialize, interact with businesses, and share content. No digital marketing strategy is complete without an online brand presence where customers can engage with a brand. In this course you’ll explore social media platforms and identify which platform is the most appropriate for specific business needs. You’ll learn how to create content for social media using graphic design principles for marketers and learn how to manage a social media presence. In addition you’ll set goals and success metrics for social media ads. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks while showing you some of the best tools and resources used on the job. Learners who complete the eight courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Identify the five core pillars of social media marketing: strategy, planning and publishing, listening and engagement, analytics and reporting, and advertising - Determine how to choose social media platforms for a campaign - Understand how to boost engagement on social media - Learn how to write, design, and repurpose engaging content for social media - Recognize how to use the data gathered from social media analytics as a decision-making tool - Learn best practices for presenting a social media report - Achieve specific marketing goals through the use of paid social media...

热门审阅

MN

Dec 16, 2024

Cindy is just the best instructor ever! I thoroughly enjoyed this course. I understood every concept with ease. And it was fun and engaging. Wish she taught all the courses on here:)

PG

Sep 10, 2022

T​his course is amazing. It covers everything you need to know about social media marketing. I highly recommend this course for everyone who wants to create a career in Digital Marketing Industry.

筛选依据：

151 - From Likes to Leads: Interact with Customers Online 的 175 个评论（共 791 个）

创建者 Harmony L

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Jul 24, 2022

Ive enjoyed all three courses so far, and I am excited to keep going! Thanks for making this possible.

创建者 Brooke Z

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May 4, 2025

The content present in the module is challenging and the module activity provides relevant experience.

创建者 Syahrizal M

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Nov 11, 2022

Good learning about the perpective of digital marketing into more audience based data and interaction.

创建者 Kaylea A

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Oct 12, 2022

loved every minute of it. Great way to deep dive into one of the best training I have had in a while.

创建者 Bill T

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Feb 25, 2023

Excellent overview complete with strategies. Get's you thinking and applying the concepts. Excellent.

创建者 Arief R

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Feb 3, 2025

menarik dan menambah wawasan dan Keterampilan dalam mendukung baik di pekerjaan dan diluar pekerjaan

创建者 Jemiseye Y

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Aug 26, 2024

Why does it mean to upgrade to submit.As I have not been able to submit my assignments for days now

创建者 Maria J R R

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Apr 23, 2024

This was a very professional course, If you work as a Digital Marketer, you must take this course!

创建者 Ganesh S

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Jun 12, 2023

गुरुर्ब्रह्मा ग्रुरुर्विष्णुः गुरुर्देवो महेश्वरः। गुरुः साक्षात् परं ब्रह्म तस्मै श्री गुरवे नमः॥

创建者 Melissa O

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Apr 13, 2023

I really liked this course, the information was clear and the instructor explained at a good pace!

创建者 Chidi F O

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Apr 20, 2023

I so much enjoyed the course and it's very educative filled with practical knowledge, and skills.

创建者 Joanna E

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Jan 26, 2023

Very interesting course, easy to learn with helpful resources.

I Loved the instructor explanation.

创建者 William M C J

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Jan 23, 2023

Very insightful in providing a framework of selling merchandise and messaging in a digital world.

创建者 Fofo K G

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Nov 17, 2022

Please my certificatess completing this course and an a previous one have not been sent to me.

创建者 Shaista C

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Sep 27, 2022

All concepts regarding social media marketing were taught with clarity. really enjoyed learning

创建者 Pushkar K

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Aug 22, 2022

Absolutely Fantastic Experience. Learned so many things about social media marketing strategies.

创建者 Pao P

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Jun 21, 2023

I love this course due to paid social can the most important tool for digital marketer like me.

创建者 Marilou B

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Feb 13, 2023

Learned a lot from the course. Great guide for anyone aspiring to become social media marketer.

创建者 Rodrigo O

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Sep 15, 2024

Muy bueno, vale la pena realizarlo. Me permitió entender más las publicidades pagas den redes.

创建者 Salma D

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Sep 30, 2023

The journey through this course was interesting,I enjoyed each module and wanted to go deeper.

创建者 Rajsekhar H

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Dec 28, 2022

This course has been very very helpful for me and I have learned lots of new concepts from it.

创建者 Joanna R

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Oct 27, 2022

I learned a lot from this course! Very useful for those who have their own online businesses.

创建者 Thurman M

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Aug 18, 2022

The courses have been excellent. The material is presented well and understandable. Thank you!

创建者 Lucky D

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Apr 5, 2025

What a great course. It assists with a lot of resources and information related to marketing.

创建者 Priscilla n

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Mar 12, 2025

Interact with Customers was inspirational to me and the instructor was very clear. Thumps up.