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返回到 From Likes to Leads: Interact with Customers Online

学生对 Google 提供的 From Likes to Leads: Interact with Customers Online 的评价和反馈

4.8
3,871 个评分

课程概述

From Likes to Leads: Interact with Customers Online is the third of eight courses in the Google Digital Marketing & E-commerce Certificate. This course will help you develop social media marketing strategies. Social media is a key digital marketing channel for many businesses because of the large number of people who use social platforms to socialize, interact with businesses, and share content. No digital marketing strategy is complete without an online brand presence where customers can engage with a brand. In this course you’ll explore social media platforms and identify which platform is the most appropriate for specific business needs. You’ll learn how to create content for social media using graphic design principles for marketers and learn how to manage a social media presence. In addition you’ll set goals and success metrics for social media ads. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks while showing you some of the best tools and resources used on the job. Learners who complete the eight courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Identify the five core pillars of social media marketing: strategy, planning and publishing, listening and engagement, analytics and reporting, and advertising - Determine how to choose social media platforms for a campaign - Understand how to boost engagement on social media - Learn how to write, design, and repurpose engaging content for social media - Recognize how to use the data gathered from social media analytics as a decision-making tool - Learn best practices for presenting a social media report - Achieve specific marketing goals through the use of paid social media...

热门审阅

PG

Sep 10, 2022

T​his course is amazing. It covers everything you need to know about social media marketing. I highly recommend this course for everyone who wants to create a career in Digital Marketing Industry.

AS

Jun 16, 2024

Thank you Cindy for an incredible dive into the world of Social Media Marketing. This course has covered all the corners of SMM and even more. I highly appreciate your effort! Thanks again!

筛选依据:

326 - From Likes to Leads: Interact with Customers Online 的 350 个评论(共 780 个)

创建者 María D M M G

Oct 8, 2022

Excellent course.

I'm learning a lot.

创建者 Alan R

May 16, 2022

very good learnings. highly recommended

创建者 Matematika H

Jul 24, 2024

Materine apik jelas lan gampang ngerti

创建者 Rio N M

Mar 14, 2024

so helpful, really important materials

创建者 BORAY Ç

Jun 27, 2023

I learned useful thinks in this course

创建者 Anastasiia T

Jun 10, 2023

Дякую. Було дуже пізнавально і цікаво.

创建者 Muhammad U T

Oct 14, 2022

Really amazing and impressive content.

创建者 Robert S

Oct 5, 2022

Well laid out and easy to understand.

创建者 sa30 k

Jul 14, 2022

very intresting and easy to understand

创建者 MALIKA A

Aug 9, 2025

its was so informative and interestin

创建者 Horia K

Aug 8, 2025

very help to know for further deliver

创建者 Vincent B

Jul 20, 2023

Best practice for reaching Cumstomers

创建者 Subhendu g

May 4, 2023

i have learned every things thank you

创建者 Yarin G

Dec 17, 2022

great course to build on the last one

创建者 Mary j

Oct 19, 2022

Very thorough and easy to understand

创建者 Abdullahi H

May 16, 2024

I loved the course and the teachers.

创建者 Julian U

Mar 3, 2024

Excellent include more case studies.

创建者 Ketan B

Jun 8, 2023

its from google no need to review it

创建者 Chulumanco

Jan 27, 2023

infotmative, interesting and helpful

创建者 Ranju D

Jan 5, 2023

Precise and very much understandable

创建者 gun h

Nov 10, 2022

Great course about paid social media

创建者 UMAR Z

Sep 25, 2022

A Great Course For Career Growth!!!

创建者 Muhammad W

Dec 9, 2024

Very Helpful Today Digital World

创建者 Laureano R

Oct 15, 2024

es perfecto y se muy bien explicado

创建者 Kristine J

Oct 5, 2024

Very helpful and full of learnings.