As an executive or business leader in your organization, integrating AI well is likely number one for your strategic priorities. In this short course, hear what IBM leaders think about the essentials when it comes to strategically integrating GenAI at scale cross-functionally and within their domains.
GenAI for Execs & Business Leaders: Integration Strategy
您将学到什么
How you can drive ROI with GenAI
Strategically aligning your use case and an appropriate GenAI solution suited to your needs
Impact of GenAI compliance and governance in relation to your organization
Plausible effects of GenAI cross-functionally, and in marketing, HR, ITOps, FinOps, and finance
您将获得的技能
要了解的详细信息
可分享的证书
添加到您的领英档案
作业
1 项作业
授课语言：英语（English）
了解顶级公司的员工如何掌握热门技能
积累特定领域的专业知识
本课程是 Generative AI for Executives and Business Leaders 专项课程 专项课程的一部分
在注册此课程时，您还会同时注册此专项课程。
- 向行业专家学习新概念
- 获得对主题或工具的基础理解
- 通过实践项目培养工作相关技能
- 获得可共享的职业证书
该课程共有2个模块
This module sets the foundation for scaling generative AI (GenAI) from experimentation to enterprise-wide impact. You’ll explore how to move beyond pilots to full production, selecting the right AI use cases that drive measurable ROI and align with business strategy. You’ll learn the importance of responsible AI practices and identify how hybrid cloud infrastructure supports agility and scalability in AI deployment.
涵盖的内容
5个视频2篇阅读材料
In this module, you’ll explore how to operationalize generative AI across core business functions. You’ll learn the foundational elements of enterprise A and understand how effective data management and model selection shape successful outcomes. Then, you’ll see AI in action across key domains, including marketing, talent management, IT operations, financial operations, and finance.
涵盖的内容
7个视频5篇阅读材料1个作业1个讨论话题
获得职业证书
将此证书添加到您的 LinkedIn 个人资料、简历或履历中。在社交媒体和绩效考核中分享。
位教师
授课教师评分
4.6 (27个评价)
提供方
从 Leadership and Management 浏览更多内容
人们为什么选择 Coursera 来帮助自己实现职业发展
Felipe M.
自 2018开始学习的学生
''能够按照自己的速度和节奏学习课程是一次很棒的经历。只要符合自己的时间表和心情，我就可以学习。'
Jennifer J.
自 2020开始学习的学生
''我直接将从课程中学到的概念和技能应用到一个令人兴奋的新工作项目中。'
Larry W.
自 2021开始学习的学生
''如果我的大学不提供我需要的主题课程，Coursera 便是最好的去处之一。'
Chaitanya A.
''学习不仅仅是在工作中做的更好：它远不止于此。Coursera 让我无限制地学习。'
学生评论
4.9
105 条评论
- 5 stars
87.15%
- 4 stars
11.92%
- 3 stars
0.91%
- 2 stars
0%
- 1 star
0%
显示 3/105 个
PK
5
已于 Nov 28, 2024审阅
This course content gave me the rational on how to apply GenAI usecases in various departments of IT. Great Learning!
JT
4
已于 Apr 15, 2025审阅
Love the last section of this course when we learnt to put AI to work for the various sectors.
SA
4
已于 Sep 23, 2025审阅
Very useful for the marketing strategies and business development
常见问题
To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.
更多问题
提供助学金，