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返回到 Identifying, Attracting, and Growing Your Digital Audience

学生对 University of California, Irvine 提供的 Identifying, Attracting, and Growing Your Digital Audience 的评价和反馈

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297 个评分

课程概述

Welcome to Course 1 of the E-Marketing Specialization: Identifying, Attracting, and Growing Your Digital Audience. In this course, we will begin with a brief introduction to digital marketing and how a brand’s identity is closely linked to its digital presence. We will explore strategies to identify, grow, and maintain an online audience to help achieve your marketing goals. You are highly encouraged to use this course experience to begin building a digital marketing plan for your current or future business. The activities in this course are all designed to guide you through different sections of a digital marketing plan. Our learning goals for this course are to: - Recognize the current landscape of the digital business environment. - Develop an audience persona based on a target audience. - Identify strategies to define, attract, and engage your audience online. - Review an e-commerce experience and discuss how to improve customer experience. - Compare social networks and develop a social media strategy designed to meet your marketing goals and objectives....

热门审阅

LB

Jul 29, 2023

I am happy to have gone through this training, It was very insightful. Learning to create personas and select my target audience was exciting. Thank you Coursera.

BM

Dec 26, 2022

Excellent content in this course that will prove invaluable to any digital marketer and an asset to anyone that's apart of the digital transformation revolution.

筛选依据：

26 - Identifying, Attracting, and Growing Your Digital Audience 的 50 个评论（共 68 个）

创建者 Mohammad S

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Nov 2, 2021

Very valuable and worthy lesson!!

创建者 Wenzel B

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Nov 20, 2022

Great content! Awesome delivery!

创建者 Mary A H

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Feb 1, 2025

This course was amazing thanks!

创建者 Asif F

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Sep 25, 2021

It was a great course overall

创建者 ABHISHEK M

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Oct 15, 2023

must course for BBA students

创建者 GopalamSaikumar

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Nov 6, 2022

This course is knowledgeable

创建者 ahmed n

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Jun 11, 2021

i find it really useful

创建者 Joseph Y B N

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Nov 12, 2024

Me funciono muy bien

创建者 FRANCK K S N

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Jun 13, 2024

digeste a comprendre

创建者 Muhammad R A

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Jun 3, 2021

I like this course

创建者 Kara S S

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Mar 15, 2022

Learned a lot!

创建者 Eduardo .

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Sep 13, 2021

Great course

创建者 Humberto D M C

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Nov 18, 2024

Nice course

创建者 Hicham M A M

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Aug 19, 2021

good course

创建者 JESUS M A

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Jul 20, 2022

Buen curso

创建者 abdullah a

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May 19, 2021

good corse

创建者 Oscar E D

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Feb 15, 2021

Excelent.

创建者 Olumide O O

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Feb 4, 2023

Amazing!

创建者 ELMER M P

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Nov 8, 2022

excelent

创建者 Mohamad T A

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Jun 9, 2021

Perfect

创建者 Abed A

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Jun 23, 2021

nice

创建者 Francesco P

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Apr 17, 2021

super

创建者 Aarjav M

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Aug 22, 2021

good

创建者 fatma s

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May 31, 2021

good