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学生对 University of Illinois Urbana-Champaign 提供的 Marketing in a Digital World 的评价和反馈

4.7
17,065 个评分

课程概述

This course examines how new digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 500,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time (https://www.class-central.com/report/top-moocs/). You will be able to: • Understand how digital tools are changing the nature of marketing • Explain how digital tools allow consumers to take a more active role in product development, promotion, placement, and pricing activities • Obtain a new set of concepts, tools, and stories to enhance your digital marketing efforts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

热门审阅

AK

Feb 16, 2021

I really enjoyed every lecture of this course, it opens new horizons for any digital marketers. It's interactive with really interesting cases.Very updated and the information are really up to date.

NM

Jul 20, 2020

The course is wonderful. I learned so many things that I was unaware of. It is different from digital marketing courses on other platforms. I am sure it will help in improving my freelancing career.

筛选依据:

1776 - Marketing in a Digital World 的 1800 个评论(共 5,372 个)

创建者 Rafay Z

Sep 7, 2021

This course is the best way for anyone to learn about the basics of digital marketing.

创建者 Abdelhameed A

May 7, 2021

يحتوي هذا الكورس علي العيد من المعلومات الهامه والمهارات ايضا المهمه حول التسويق الرقمي

创建者 Gennifer H

Apr 5, 2021

I really enjoyed this course. I have many take-aways that I can use in my current role.

创建者 Vinuja S

Nov 24, 2020

I Learn so Much about 4P's and it was great , good lecturers thank you for this Course.

创建者 Emma H

Oct 1, 2020

Learned a lot from this course, can't wait to begin the next one in the specialization!

创建者 Ammu P

Sep 2, 2020

Excellent course... Loved each session. Achieved a lot of new information. Thank you...

创建者 Abrar A

Aug 13, 2020

Awesome!! I learned so many things that are completely new and applicable to real life.

创建者 Aishverya

Jul 14, 2020

LOVED THE METHOD OF TEACHING BY PROFESSOR AND ALL THE LECTURES WERE VERY KNOWLEDGEABLE.

创建者 Marie H S

Jun 6, 2020

Great course, the cases are very interesting. I really enjoyed the 4 weeks of learning.

创建者 Tanvi K

Jun 1, 2020

Excellent Course!! Very well taught by Professor Aric. Big Big Thanks to him & coursera

创建者 Mahima L

May 18, 2020

A very good course. I have learnt a lot and teaches us that there is more to marketing.

创建者 Manish K M

May 16, 2020

Amazing.....

ti is a excellent course content and way of presenting is elegant.

Thank you

创建者 Anuradha G

May 5, 2020

Excellent course material. very good videos and exercises. A good course for beginners.

创建者 pamela v

Oct 26, 2017

Very good, introduction is easy to understand and faithful to the type of work we'll do

创建者 Atul D

May 22, 2017

This is very good course and provides you with details on 4 Ps. Assignments are fun and

创建者 Samapti B

Dec 12, 2016

Good experience. Case assignments were really helpful to understand the concept deeply.

创建者 Ingrid M M

Feb 22, 2016

I was previously employed as a digital marketing specialist, but I still learned a lot.

创建者 Kristine Z

Jul 21, 2021

It was interesting with all the cool examples, GoPro, Panera, Tesla. I really enjoyed!

创建者 Mukesh N

Jan 15, 2021

One of the best courses which I found a d I learnt a lot by case study.

Thanks Coursera

创建者 Sunil k

Nov 20, 2020

This was a wonderful experience learning from you. Specially our professor is amazing.

创建者 Logeswari A M R

Oct 11, 2020

Easily understand what the professor teaching and excellent course. Thank you coursera

创建者 Mrs A S

Sep 1, 2020

Loved the course and learning from the instructor. His way of explaining is very good.

创建者 Gonzalez C A

Aug 24, 2020

Me gusto mucho el curso. Me parece un enfoque muy dinamico de las tradicionales 4 P's.

创建者 KOUSHIK B

Aug 1, 2020

It is very informative. Generally I do not write a review but this course made me too.

创建者 Salvatore C

Jun 9, 2020

Interesting and engaging. Prof. Rindfleisch made the lectures and exercises enjoyable.