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学生对 University of Illinois Urbana-Champaign 提供的 Marketing in a Digital World 的评价和反馈

4.7
17,065 个评分

课程概述

This course examines how new digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 500,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time (https://www.class-central.com/report/top-moocs/). You will be able to: • Understand how digital tools are changing the nature of marketing • Explain how digital tools allow consumers to take a more active role in product development, promotion, placement, and pricing activities • Obtain a new set of concepts, tools, and stories to enhance your digital marketing efforts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

热门审阅

AK

Feb 16, 2021

I really enjoyed every lecture of this course, it opens new horizons for any digital marketers. It's interactive with really interesting cases.Very updated and the information are really up to date.

NM

Jul 20, 2020

The course is wonderful. I learned so many things that I was unaware of. It is different from digital marketing courses on other platforms. I am sure it will help in improving my freelancing career.

筛选依据:

1351 - Marketing in a Digital World 的 1375 个评论(共 5,372 个)

创建者 Nitin A

May 20, 2020

Great course ,gain a vast amount of knowledge as a beginner. Course is full of facts ,research analysis, case study.

创建者 Vladimir P

May 9, 2020

This is one of the best professors in iMBA program. Well structured and thought through. Interesting custom content.

创建者 Ammar S

Mar 6, 2017

It's a great course with many examples from the real world and hands on experience in many cases , I've enjoyed it .

创建者 Billings T

Feb 26, 2016

Excellent introduction into Digital Marketing. Course covers the fundermentals with relevant examples and assignment

创建者 Pedro L

Jun 13, 2021

One of the best courses in Marketing, I'm looking forward to taking the next courses at the University of Illinois.

创建者 Vishnu M D

Mar 8, 2021

This was one of the best online course because I learned to many new thing from which I was untouched. Thank you :)

创建者 Shefali S

Nov 6, 2020

The instructor has used his own experience and his voice (Speaking Skills) was well-paced up for the online course.

创建者 Sakshi P

Aug 18, 2020

Being a Biology core student, this course helped me alot through clearing very basics to intermediate of marketing.

创建者 Ambrose S

May 27, 2020

The instructor of the course has a very good sense of teaching. And also the course is well developed and designed.

创建者 sandra o

May 10, 2020

It was excellent, the exercises, the peer group assignments and the module quizzes.

All made a whole some work fun.

创建者 Islom G

May 7, 2020

Liked it so much. Thanks for giving an opportunity to participate in this course and acquire much useful knowledge.

创建者 Tram P

Dec 14, 2018

Thank lecturer so much for your interesting lesson that I found so clear knowledge of Marketing from cases of study

创建者 Luis M

Feb 19, 2018

Demasiado hermoso, para esas personas que realmente aman lo que hacemos...

Excelente Curso, temas muy simplificados.

创建者 Javier C J

Apr 13, 2017

Excelente curso, muy actualizado con las nuevas tendencias en el marketing, especialmente en el ecosistema digital!

创建者 Ra`fat A

Apr 10, 2017

I don`t usually 5 stars, but briefly speaking, if there are more stars I would give for sure, strongly recommended.

创建者 Tumelo M

Feb 14, 2017

This is a very good course, that provides you with relevant understanding of Digital Marketing. I have leant a lot.

创建者 Sargam S

Jun 9, 2016

Decent course that explains recent shift in marketing mix. Its more on the theory side, not much on technical side.

创建者 Muhammad O

Jan 20, 2021

Excellent learning and the course is designed to deliver great knowledge. I am happy after undertaking this course

创建者 KARAM E A

Sep 9, 2020

Huge thanks to the professor, his way of delivering and communicating the course material is absolutely fantastic!

创建者 L C G G

Jul 17, 2020

I could learn the way to use digital platform in the marketing process and the course was a really interesting one

创建者 Md. A B

Jul 12, 2020

I really enjoy it.its to much enjoyable learning with coursera,thank you for giving me such amazing opportunity 😍

创建者 KHUSHALI R

Jul 12, 2020

Its a really fantastic course, I would recommend this to all MBA students and those planning to get into business.

创建者 Waaris K

May 31, 2020

Concepts were very valuable and great teaching style that too in proper sequence..!! Looking forward to learn more

创建者 Shankar S

May 19, 2020

GREAT PROF!!

Amazing use of technology and the best part is real time use of case study.. more recent and more real

创建者 Abishek

May 14, 2020

I really enjoyed this course and learnt a lot of new things about how the outside world is implementing marketing.