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学生对 University of Illinois Urbana-Champaign 提供的 Marketing in a Digital World 的评价和反馈

4.7
17,065 个评分

课程概述

This course examines how new digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 500,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time (https://www.class-central.com/report/top-moocs/). You will be able to: • Understand how digital tools are changing the nature of marketing • Explain how digital tools allow consumers to take a more active role in product development, promotion, placement, and pricing activities • Obtain a new set of concepts, tools, and stories to enhance your digital marketing efforts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

热门审阅

AK

Feb 16, 2021

I really enjoyed every lecture of this course, it opens new horizons for any digital marketers. It's interactive with really interesting cases.Very updated and the information are really up to date.

NM

Jul 20, 2020

The course is wonderful. I learned so many things that I was unaware of. It is different from digital marketing courses on other platforms. I am sure it will help in improving my freelancing career.

筛选依据:

1601 - Marketing in a Digital World 的 1625 个评论(共 5,372 个)

创建者 Dani R P

Feb 3, 2020

The course is very easy to digest and the practices really help me understand the theories better!

创建者 Pobitro K M

Nov 19, 2019

Lots of new to learn from course. This course make me to re-think about marketing in digital word.

创建者 SHIVA S

Mar 11, 2018

This course is a great introduction to how the digital world has impacted marketing and consumers.

创建者 Sahil C

Jan 18, 2018

Beginners course in Digital Marketing, must for anyone who wants to venture into Digital Marketing

创建者 Chetna B

Oct 27, 2017

A very well designed course. I came to know about things that Ive never heard of in my daily life!

创建者 Tony T

Apr 22, 2017

Great content that is relevant to my work in marketing. I've already used the skills I've learned.

创建者 Hsin Y L

Oct 24, 2016

Some case are good to learn. This course introduce some marketing info and trend in digital world.

创建者 Subir K S

Oct 26, 2015

This is one of the best course for getting deep knowledge of market & studying customers behavior.

创建者 Ashley A

Sep 23, 2015

Great informative course to learning about marketing online! Aric is a engaging prof :) Thumbs Up!

创建者 Daphne M

Aug 19, 2021

Sir Aric explained concepts as simple and effective it is. It's a good step to learn this course.

创建者 Maria L G P

Apr 18, 2021

I am very happy and grateful for allowing me to participate in this program, thank you very much.

创建者 Chander S

Oct 18, 2020

LOTS OF GREAT CONFIRMATION ABOUT DIGITAL MARKETING WHICH IS HELP ME TO MAKE MY BETTER CARRIER .

创建者 Tarun a

Jul 18, 2020

Amazing course seriously he way he taught me was amazing .Thank you for this wounderfull content.

创建者 PRINCETON D

Jul 12, 2020

It was a very good revison for me with the marketing concepts and some new digital concepts to it

创建者 Satesh K A J

Jul 6, 2020

I have gained a lot of new exposure and knowledge throughout this course. Thank you Gies College.

创建者 Sarah A A

Jul 3, 2020

I really really enjoyed attended the lecture and i learned a lot of things in marketing. Thank 🤍

创建者 Rutaba T

Jun 13, 2020

i loved the way things were comunicated, well explained and properly distributed course. loved it

创建者 Therese C

Mar 15, 2020

Excellent professor and course material. Looking forward to learning more in this specialization.

创建者 Jaqueline F

Oct 8, 2018

Curso direto, de fácil compreensão, com ótimos exemplos e completamente atual. Recomendo a todos.

创建者 Nicardo S

Aug 21, 2018

Great beginners course for people who wants to understand what it takes to be a digital marketer.

创建者 Jessica M

May 1, 2018

Great course! lots of real world examples and ways to incorporate the lessons into your own life.

创建者 Suku M

Apr 28, 2018

My first tryst with online learning. And what a wonderful way to start. Thank you. Lovely course.

创建者 Alexander G

Jan 29, 2017

Great course to gain a theoretical understanding of the influence of digitalisation on marketing.

创建者 D.J. C

Aug 9, 2016

Amazing content and a great refresher as a former marketing student looking to enhance my skills!

创建者 Charles L

Feb 16, 2016

excellent content and format. more than a recorded lecture, really an online education experience