Chevron Left
返回到 Marketing in a Digital World

学生对 University of Illinois Urbana-Champaign 提供的 Marketing in a Digital World 的评价和反馈

4.7
17,065 个评分

课程概述

This course examines how new digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 500,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time (https://www.class-central.com/report/top-moocs/). You will be able to: • Understand how digital tools are changing the nature of marketing • Explain how digital tools allow consumers to take a more active role in product development, promotion, placement, and pricing activities • Obtain a new set of concepts, tools, and stories to enhance your digital marketing efforts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

热门审阅

AK

Feb 16, 2021

I really enjoyed every lecture of this course, it opens new horizons for any digital marketers. It's interactive with really interesting cases.Very updated and the information are really up to date.

NM

Jul 20, 2020

The course is wonderful. I learned so many things that I was unaware of. It is different from digital marketing courses on other platforms. I am sure it will help in improving my freelancing career.

筛选依据:

1651 - Marketing in a Digital World 的 1675 个评论(共 5,372 个)

创建者 Lene

Feb 18, 2017

Advanced concept with specific case study, very interesting, new marketing in the digital world

创建者 viplav n

Feb 5, 2017

One of the most sort after course . A must give for all those digital marketing enthusiast .!!!

创建者 Vita M

May 14, 2021

The course give me a lot of new information about the marketing and the implementations of it.

创建者 Bhanudit R

Mar 22, 2021

Wonderful course and instructor. Course material is well organized and straight to the point.

创建者 Bruno d C A

Feb 20, 2021

Eu amei poder participar deste curso incrível me ajudou muito a desenvolver minhas habilidades

创建者 John R A

Oct 13, 2020

Disfrute mucho el curso. Aprendi muchas cosas que puedo usar en el dia a dia. Lo recomiendo.

创建者 Gonzalo S

Sep 26, 2020

A really great way to introduce you to a lof of marketing concepts and digital marketing too.

创建者 Sitora S

Sep 20, 2020

Amazing! Truly appreciate the efforts of Professor Aric Rindflisch! Thank you! really enjoyed.

创建者 Amey K

Sep 12, 2020

Great faculty, very on point examples and great exposure, enjoyed he whole learning procedure.

创建者 Ayesha S

Sep 10, 2020

I am very happy to give us such an opportunity, thank you sir, you have explained very nicely.

创建者 Rezanur R R

Sep 4, 2020

Excellent course design with very basic marketing concepts. The course instructor was amazing.

创建者 Genine S C R

Sep 4, 2020

Thank you! I am so grateful to be part of the online course. I learned a lot from this course.

创建者 Prayag P

Aug 6, 2020

The Teacher, Prof. Aric is excellent at teaching ! Has a slow and steady pace in his teaching.

创建者 mehul j

Jun 24, 2020

Very informative course. Each and every topic is discussed by the college professor in detail.

创建者 tapan d

May 4, 2020

I like the course very much.It have helped in learning many new concepts. Thank you professor.

创建者 Director P

Apr 11, 2020

I have learnt a lot while doing this course. Thank you so much for providing this opportunity.

创建者 Ahmed o a

Feb 25, 2020

Well it's good course to take and i think its worthy for a biggner in digital marketing media.

创建者 Enoch D A

Feb 20, 2020

The video lectures were easy to understand. And the assignments were engaging .great course!!!

创建者 Fernando R

Mar 10, 2019

Very good course. Professor Rindfleisch has the ability to explain easily some complex issues.

创建者 Iisaan S

Nov 12, 2016

this course answer to a lot of question to my current venture into an online business interest

创建者 Purvee K

Mar 26, 2016

Wonderful and engaging course. This was my first course to delve deeper into Business Studies.

创建者 Arun V

Sep 19, 2015

Great course. Finally someone talks about 4 P's without repeating everything in the textbooks.

创建者 Christopher M

Mar 28, 2021

Very enjoyable case studies which add analysis and creativity to the mostly objective content

创建者 carlos v

Mar 25, 2021

It is a good introductory course that how the mix of marketing is changing in a digital world

创建者 Ayaz A

Sep 7, 2020

My all over experience was very good. The knowledge given by the course will be very helpful.