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学生对 University of Illinois Urbana-Champaign 提供的 Marketing in a Digital World 的评价和反馈

4.7
17,065 个评分

课程概述

This course examines how new digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 500,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time (https://www.class-central.com/report/top-moocs/). You will be able to: • Understand how digital tools are changing the nature of marketing • Explain how digital tools allow consumers to take a more active role in product development, promotion, placement, and pricing activities • Obtain a new set of concepts, tools, and stories to enhance your digital marketing efforts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

热门审阅

AK

Feb 16, 2021

I really enjoyed every lecture of this course, it opens new horizons for any digital marketers. It's interactive with really interesting cases.Very updated and the information are really up to date.

NM

Jul 20, 2020

The course is wonderful. I learned so many things that I was unaware of. It is different from digital marketing courses on other platforms. I am sure it will help in improving my freelancing career.

筛选依据:

1726 - Marketing in a Digital World 的 1750 个评论(共 5,372 个)

创建者 Rzuji D

Aug 28, 2020

I like how the instructor explain the materials clearly and give real case in the world :)

创建者 Joel G Y J

Jul 29, 2020

Well structured. Thoroughly enjoyed the video lectures. The instructor made it interesting

创建者 Angela F

Jul 18, 2020

Great course! I’m a beginner and I’m happy as everything was clear and easy to understand.

创建者 PRAYWIN P S

Jun 20, 2020

Its amazing and the content is fresh. It engages me. Nic teaching. I admire you professor.

创建者 Atul S C

Dec 17, 2019

Good course content, cases. a different approach of the Marketing Mix in the digital world

创建者 LAMIN C

Feb 10, 2019

Excellent Course with interesting insights highligthing the stifts in marketing paradigms!

创建者 Grant H

Jan 9, 2018

Loved it! Great foundational course. Excited to go through the rest in the Specialization.

创建者 Ankita K

Feb 10, 2017

It is a wonderful course and i would highly recommend. I got exposed to many new concepts.

创建者 Paras J

Feb 7, 2016

This first course i was pretty awesome, very insightful yet entertaining at the same time.

创建者 Lia P

Jan 6, 2016

Conteúdo extremamente importante para os profissionais de marketing.

Didática excelente !!!

创建者 Jefferson N

Jun 27, 2021

Pude aprender muito com esse curso e hoje vejo marketing como uma engenharia sem titulo.

创建者 Tiffany g S

May 3, 2021

The course was really exciting and insightful. I got many new knowledges here. Thankyou !

创建者 María A P C

Feb 23, 2021

Excellent course! Very good exercises, practical, hands-on. the instructor is really good

创建者 Labiba F

Nov 21, 2020

This is a very informative course for people who don't know much about digital marketing.

创建者 AMARTTYA R

Sep 30, 2020

great source of knowledge and people from othe field can also learn a lot from the course

创建者 Dr. B P S C

Sep 8, 2020

Excellent Course and comprehensively covers all the Fundamental concepts of Digital World

创建者 Firoz K

Sep 6, 2020

It was a wonderful Course ever and hopefully it will good impact for future work as well.

创建者 Abhishek S

Sep 2, 2020

This is a very informative course. Each and every concept has been explained Thoroughly.

创建者 Ankur P

Aug 9, 2020

Amazing to see how the Professor has kept the content of this course fresh yet relatable!

创建者 Harsh R

Jul 31, 2020

This course was very interactive and enjoyable to learn the Marketing in a digital world.

创建者 Shashank T

May 20, 2020

The content discussed is very insightful. Covers the basics related to the marketing mix.

创建者 Deleted A

May 5, 2020

great experience. Learn lots of new things. Thank you so much for this great opportunity.

创建者 Saswat P

Apr 24, 2020

awesome course by coursera i loved it i will suggest this course to my family and friends

创建者 Awais S

Mar 11, 2020

Theory-based fundamental digital marketing course to start a career in digital marketing.

创建者 Priscah E

Sep 29, 2019

Really good insights of how marketing has transformed with Digital tools! A great course!