Creo Incubator
Negotiations For Leaders

只需 199 美元(原价 399 美元)即可通过 Coursera Plus 学习更高水平的技能。立即节省

Creo Incubator

Negotiations For Leaders

Martine Abboud

位教师:Martine Abboud

包含在 Coursera Plus

深入了解一个主题并学习基础知识。
初级 等级
无需具备相关经验
5 小时 完成
灵活的计划
自行安排学习进度
深入了解一个主题并学习基础知识。
初级 等级
无需具备相关经验
5 小时 完成
灵活的计划
自行安排学习进度

要了解的详细信息

可分享的证书

添加到您的领英档案

最近已更新!

January 2026

作业

1 项作业

授课语言:英语(English)

了解顶级公司的员工如何掌握热门技能

Petrobras, TATA, Danone, Capgemini, P&G 和 L'Oreal 的徽标

该课程共有3个模块

This module equips learners with the knowledge, strategies, and psychological insights needed to negotiate with confidence, clarity, and effectiveness in both professional and personal settings. Participants begin by exploring what negotiation truly is and why it is an essential skill for achieving mutually beneficial outcomes. The module introduces core concepts such as BATNA (Best Alternative to a Negotiated Agreement) and ZOPA (Zone of Possible Agreement), helping learners understand how to prepare strategically before entering any negotiation. Learners examine different negotiation approaches from collaborative to competitive styles—and learn when and how to apply each one. The module also explores the behavioural and cognitive factors that influence negotiation success, including loss aversion, risk tolerance, and the difference between explicit and implicit confidence. In addition, participants analyse how internal versus external locus of control shapes negotiation behaviour and decision-making. The module concludes with a deep dive into cognitive distortions—such as anchoring, confirmation bias, and emotional reasoning that can undermine negotiation outcomes, along with techniques to recognise and manage them.

涵盖的内容

28个视频1个讨论话题8个插件

This module equips learners with the strategic communication, analytical thinking, and organisational understanding required to secure buy-in from senior leadership. Participants begin by learning how to construct clear, evidence-based arguments that demonstrate credibility and show the real value behind their proposals. They explore techniques for using data, insights, and storytelling to build compelling cases that resonate with decision-makers. Learners then dive into the art of persuasive presentation how to structure ideas, communicate with confidence, and tailor messages to leadership priorities, constraints, and expectations. The module also introduces McKinsey’s 7S Framework, enabling participants to align their initiatives with organisational strategy, culture, and structure to increase relevance and impact. Finally, learners explore Kotter’s 8-Step Change Model to understand how to plan and implement initiatives that not only gain support but also achieve successful adoption across the organisation. Through practical tools and real-world examples, participants learn how to build influence, navigate resistance, and position their proposals as strategic solutions.

涵盖的内容

2个视频1个讨论话题4个插件

This module includes course discussion, summary reading and the final course assignment, which assesses learners’ ability to apply the concepts and skills developed throughout the course.

涵盖的内容

1篇阅读材料1个作业1个讨论话题

位教师

Martine Abboud
Creo Incubator
13 门课程17 名学生

提供方

Creo Incubator

从 Leadership and Management 浏览更多内容

人们为什么选择 Coursera 来帮助自己实现职业发展

Felipe M.
自 2018开始学习的学生
''能够按照自己的速度和节奏学习课程是一次很棒的经历。只要符合自己的时间表和心情,我就可以学习。'
Jennifer J.
自 2020开始学习的学生
''我直接将从课程中学到的概念和技能应用到一个令人兴奋的新工作项目中。'
Larry W.
自 2021开始学习的学生
''如果我的大学不提供我需要的主题课程,Coursera 便是最好的去处之一。'
Chaitanya A.
''学习不仅仅是在工作中做的更好:它远不止于此。Coursera 让我无限制地学习。'

常见问题