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学生对 The Chinese University of Hong Kong 提供的 Selling to Chinese Consumers 的评价和反馈

4.8
300 个评分

课程概述

This course is designed to help learners sell their products, goods and services to Chinese consumers. To achieve this goal, the course will use evidence-based research in psychology, economics, legal studies and marketing to help learners understand the historical, economic and legal contexts of doing business in China and the behavioral characteristics of Chinese consumers. The course will cover topics in Chinese and global marketing, Chinese consumers, institutional and cultural influence on consumer motivation and behaviors in Chinese markets, and brand management in China....

热门审阅

AK

Apr 2, 2020

It was a great course and me as a digital marketer learned very much about Chinese consumers as well as marketing and branding concepts in a practical manner.

JE

Apr 26, 2021

I have a good experience in this course, I highlight the interesting works you need present at the end of each week, I enjoy doing the works.

筛选依据:

51 - Selling to Chinese Consumers 的 75 个评论(共 89 个)

创建者 Jasuo E S M

Apr 15, 2022

excellent course

创建者 Corayma A Y G

Sep 4, 2024

excelente curso

创建者 Trilce L M M

Aug 25, 2021

Un curso genial

创建者 Axia A O O

May 17, 2021

Excelente grupo

创建者 Jorge A R T

Nov 18, 2024

Muy didáctico.

创建者 CRISHTIAN D D L C G

Apr 14, 2023

Great curse!

创建者 Leung K Y

Aug 11, 2019

Interesting!

创建者 Mishel A

Apr 14, 2022

Me encanto!

创建者 gustavo a s c

Sep 18, 2021

very good !

创建者 Hilary N Q C

Apr 11, 2023

I LOVE IT!

创建者 Marketa D

Feb 5, 2018

Excellent!

创建者 Angie N G R

Apr 16, 2025

excelente

创建者 Alex G

May 24, 2021

excelente

创建者 Lucio A R B

May 5, 2025

exelente

创建者 David R D A

Sep 12, 2021

i'm fine

创建者 Aaron A J C

Jun 22, 2025

10/10

创建者 Adriana A T V

Aug 29, 2025

good

创建者 Antonella C

May 13, 2022

Good

创建者 Xiomara L S F

Sep 5, 2021

good

创建者 Glasdeni R A C

Jul 3, 2021

GOOD

创建者 Terry O R C

Nov 17, 2024

ok

创建者 Randal F H G

May 23, 2023

ok

创建者 SEBASTIAN A G V

Aug 28, 2020

It is a good course, a good insight to the Chinese market and culture, it would be interesting that it includes tips on how to make Guanxi if you wanna sell commodities such as coffee or beef, how to get those big buyers

创建者 Mauricio C

Feb 18, 2021

Very complete course but it should update some of the information... some of the concepts are from 2015-2016 and China has changed a lot since then...

创建者 Johannes L

Jan 24, 2023

Some info seems to be quite old and the quizzes are very non-intuitive, but overall very nice and the professionals and experts are super interesting