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学生对 Northwestern University 提供的 Social Marketing Capstone Project 的评价和反馈

4.9
370 个评分

课程概述

Your markets are on social and you need to be there. However, your social strategy needs to be based on the business metrics which define your success. This final Capstone Project in the Social Marketing Specialization will put the methodologies, tools, and insights you have learned to the test as you create a multifaceted plan to assure effective social marketing is an integral part of your business strategy. Whether your company has a sophisticated Engagement Strategy or you are a new start-up, you will learn to harness the full power of social marketing to grow provable market share and build stronger relationships with your high value markets. For success in today's digital world, you must have a plan to integrate your social and mobile marketing strategies into your business strategy. In this Capstone you will use the practical skills that you’ve mastered through the Specialization to demonstrate your ability to integrate social and mobile marketing strategies into a company’s business strategy. 2016 Capstone Schedule: 1st offering begins on February 29 (2/29/16). It will be offered again starting on May 23 (5/23/16), August 29 (8/29/16), and November 28 (11/28/16),...

热门审阅

MS

May 23, 2017

Learning by doing, and having fun with such enjoyable teaching style by a world leading top-notch Prof! Just as good and even better than a lot of my Ivy League profs! What else can you ask for?

AS

Aug 15, 2017

Really learned a lot from this Capstone even though I had already been working in social media before starting it. Very in-depth and the professor shared tons of practical resources.

筛选依据:

51 - Social Marketing Capstone Project 的 75 个评论(共 78 个)

创建者 Abdulslam M M O

Oct 15, 2022

GOOD COURS

创建者 Walfredo d F

Feb 20, 2017

Just great.

创建者 Pedro L P

Jun 11, 2025

Excellent!

创建者 Waad E

Feb 8, 2024

Excellent

创建者 Ekta S

Oct 8, 2023

Excellent

创建者 Maftuna E

Oct 5, 2020

very good

创建者 luz p a

Mar 4, 2017

Amazing!

创建者 Fernanda G

Sep 16, 2016

gooooood

创建者 Deng M D K

Sep 3, 2024

amazing

创建者 Mounir R

Jan 2, 2019

Awesome

创建者 付栩雯

Sep 17, 2017

Great!

创建者 fari s

Sep 9, 2020

g

r

e

a

t

创建者 Lu L T L ( D

Jul 8, 2025

good

创建者 phamthienan855

Jun 9, 2025

good

创建者 Do H K N ( H

May 24, 2025

good

创建者 vietnths180785

Apr 14, 2025

nice

创建者 ĐOÀN T Y V

Aug 25, 2023

good

创建者 AnhPHBHS170129

Feb 19, 2023

good

创建者 Abdulfatah H A

Jul 19, 2022

good

创建者 Muhammad A

Jun 14, 2021

good

创建者 nganpnkds170328

May 14, 2024

ok

创建者 Pham T T N ( D

Jun 15, 2023

ok

创建者 Larissa C

Apr 25, 2018

]

创建者 Oyoo Q

Dec 7, 2016

It was an insightful course which looked at key strategies most often ignored by social marketers. Randy did a great job on that excel sheet for the capstone project! Thank you.

创建者 Douglas B

Nov 17, 2021

It's a ton of work to complete but this specialization is worth the effort.