Name: Fundamentals of Social Media Advertising
Brand: Meta
Availability: OnlineOnly
Rating: 4.8 (677 reviews)

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学生对 Meta 提供的 Fundamentals of Social Media Advertising 的评价和反馈

4.8

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2,559 个评分

课程概述

This course takes a deep dive into paid advertising on social media. Learn how to start advertising on platforms like Facebook and Instagram by developing effective ads. Learn how to work with design teams by capturing the essence of your ad campaign in a creative brief, and understand how privacy policies may affect your ads. Complete the course with a project where you will produce a creative brief with assets you would deliver to a design team for your ad campaign. You’ll also create your first social media ad. By the end of this course you will be able to: • Determine why and when to invest in paid advertising on social media • Understand the anatomy of a social media ad and how they differ from organic posts • Evaluate on which platforms to run social media ad campaigns and what makes an ad effective • Craft compelling and effective visuals and copy for social media ads • Learn how to collaborate effectively with others through creative briefs • Build foundational understanding for data, data-based advertising and privacy protection • Build an ad directly from your Facebook Business Page and your Instagram Business Account • Use Instagram Stories Ads effectively to connect with customers • Write a creative brief and create a social media ad This course is intended for people who want to learn how to create and manage ads on social media. Learners don't need marketing experience, but they have basic internet navigation skills and are eager to participate and connect in social media. Having a Facebook or Instagram account helps and ideally learners have already completed course 1 (Introduction to Social Media Marketing) and 2 (Social Media Management) in this program....

576 - Fundamentals of Social Media Advertising 的 600 个评论（共 678 个）

创建者 Nishith R R

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Oct 20, 2020

Good

创建者 Hamza H K

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Jun 8, 2023

ngn

创建者 Digital F Y F

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Mar 3, 2022

onn

创建者 Omar S

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Feb 6, 2023

زز

创建者 MD A R

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Nov 13, 2022

创建者 Salma S M A

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Jul 27, 2022

创建者 eid e

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Jul 21, 2023

创建者 ADITYA V

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Mar 30, 2023

创建者 Mohammed A

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Jan 24, 2023

创建者 Erickson

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Mar 5, 2022

创建者 Huy V C

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Feb 21, 2022

创建者 Dinesh V

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Oct 25, 2021

创建者 Arlena C

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Aug 18, 2021

创建者 zeyad h

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Jun 22, 2021

创建者 Marina R M

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Jun 10, 2021

创建者 Samantha R

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May 4, 2021

创建者 Betzaida F O

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Mar 28, 2022

I enjoyed, learned and advance my skills with this course. I would change the structure because the last assignment was taught in the early modules loosing momentun. I had to refresh my recopy my notes to be able to accomplish the last assignment.

创建者 Marie A A

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Feb 15, 2021

Learning about the creative brief was good but I think this course was a bit beginner level for me. I wish there will be more hands on projects or actual case study that will teach us how to adjust the ad settings for each campaign.

创建者 Mohamad E A K

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Mar 15, 2021

I loved the course, it is easy to understand and to apply, no rocket science. This course alone is not enough, you definitely need to watch some youtube videos to fill the missing parts like designing your post in an artistic way

创建者 Shweta J

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Dec 30, 2023

Good course though but the instructor is not as good as you provide in first two courses as its clear he is reading from the tally prompt and speaking. teaching was not that appealing and understanding.

创建者 Braxton K

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Dec 26, 2022

Need print outs in resources of the info covered in the videos! (Not its captioning but like, when they put a hart up in the video, would be great if we could download those via the resources tab!)

创建者 Deleted A

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Nov 26, 2022

This time was hard for me to understand what the proffesor said. He had a voice that sometimes goes high and the, very low. But the contents were excelent!