The Social Media Content Creation with Canva course teaches learners how to design and execute engaging, platform-optimized campaigns for multiple social channels. Learners begin by mastering technical specifications and adapting content to the behaviors and expectations of different audiences across platforms. They then explore the principles of static content creation, applying visual storytelling and template systems to design posts that are both eye-catching and brand-consistent. Building on this foundation, the course introduces dynamic content creation—animations, carousels, and story sequences—equipping learners to capture attention and drive higher engagement.


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November 2025
3 项作业
了解顶级公司的员工如何掌握热门技能

积累 Marketing 领域的专业知识
- 向行业专家学习新概念
- 获得对主题或工具的基础理解
- 通过实践项目培养工作相关技能
- 通过 Coursera 获得可共享的职业证书

该课程共有3个模块
Master the critical technical and strategic foundations of cross-platform social media design. This module equips you with the platform specifications, user behavior insights, and optimization techniques needed to create professional content that performs effectively across Instagram, LinkedIn, and Facebook. You'll develop the essential skills to adapt designs for each platform's unique requirements while understanding the "why" behind these differences—transforming technical constraints into strategic advantages for your social media presence.
涵盖的内容
1个视频1篇阅读材料1个作业1个非评分实验室
Transform your social media presence with attention-grabbing static designs that stop the scroll. This module explores the art and science of visual storytelling for social platforms, teaching you to create compelling graphics that communicate effectively in seconds. You'll learn to develop reusable template systems that maintain brand consistency while enabling efficient content creation, mastering techniques that balance visual impact with strategic messaging across different platforms.
涵盖的内容
1个视频2篇阅读材料1个作业1个非评分实验室
Elevate your social media engagement with dynamic content that captures and maintains audience attention. This module reveals why animated and multi-image content consistently outperforms static posts, providing you with practical techniques for creating simple animations, compelling carousels, and cohesive story sequences in Canva. You'll learn to develop strategic content arcs that build viewer investment across multiple touchpoints, turning casual scrollers into engaged followers through purposeful motion and visual narrative.
涵盖的内容
1个视频2篇阅读材料1个作业1个非评分实验室
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To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
When you enroll in the course, you get access to all of the courses in the Certificate, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
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