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Taking the Leap from Employee to Entrepreneur

Coursera PlusMonthly 3 个月课程4 折优惠 ，让你轻松掌握闪耀技能。立即节省

Taking the Leap from Employee to Entrepreneur

本课程是 Starting a Business 专项课程的一部分

位教师：Madecraft

包含在中

了解更多

8个模块

深入了解一个主题并学习基础知识。

初级等级

推荐体验

5 小时完成

灵活的计划

自行安排学习进度

8个模块

深入了解一个主题并学习基础知识。

初级等级

推荐体验

5 小时完成

灵活的计划

自行安排学习进度

您将学到什么

How to test a business idea with a minimum viable product before investing serious time or money.
How to build the systems, pricing, and client conversations that turn a side idea into a sustainable business.
How to position and market your brand so that ideal clients find you when they're ready to buy.

要了解的详细信息

可分享的证书

添加到您的领英档案

了解顶级公司的员工如何掌握热门技能

了解关于 Coursera for Business 的更多信息

Petrobras, TATA, Danone, Capgemini, P&G 和 L'Oreal 的徽标

积累特定领域的专业知识

本课程是 Starting a Business 专项课程专项课程的一部分

在注册此课程时，您还会同时注册此专项课程。

向行业专家学习新概念
获得对主题或工具的基础理解
通过实践项目培养工作相关技能
获得可共享的职业证书

该课程共有8个模块

In this course, you'll assess whether you're truly ready for entrepreneurship, shape a business idea around a problem people will pay to solve, and build the systems, pricing, and financial structure that keep your business running smoothly. You'll also gain confidence in the skills most employees never get to practice: networking genuinely, positioning a brand, handling client objections, and closing sales without pressure.

What makes this course unique is that it's grounded in the real-world experience of bestselling author and entrepreneur Sam Bennett, who has spent decades helping first-time founders avoid the most common and costly mistakes. You won't get theoretical frameworks or generic advice. You'll get practical strategies like the perfect customer lifecycle, the minimum viable product test, themed workweeks, and the confident close, all delivered in the warm, candid voice of someone who has genuinely been where you're standing now. Whether you're itching to leave the 40-hour week behind, pursuing a passion, or simply not ready to retire, this course gives you the tools, mindset, and momentum to take your next step with clarity.

单元详情

Starting a business begins in your head long before it shows up on paper, and the mindset you bring shapes every decision that follows. In this module, you'll assess your readiness, face the fears holding you back, and clarify the deeper impact behind your work so you can step into entrepreneurship with confidence and self-awareness.

涵盖的内容

5个视频2个作业

The strongest business ideas solve real problems for real people, and yours is probably closer than you think. In this module, you'll turn everyday pain points into a focused concept, tap into your zone of creative genius, and shape marketing approaches that help the right customers find you.

涵盖的内容

3个视频1篇阅读材料1个作业

Traditional business plans can feel overwhelming and often delay the work that actually grows a business. In this module, you'll map the perfect customer lifecycle and test a minimum viable product so you can validate your idea with real buyers before investing serious time or money.

涵盖的内容

2个视频1篇阅读材料1个作业

Turning an idea into a working business means setting up the systems, finances, and habits that keep it running smoothly. In this module, you'll build the operational foundation of your business, protect yourself financially, and price your offers with the confidence of someone who knows their worth.

涵盖的内容

6个视频3个作业

6个视频总计16分钟

Setting Up Business Systems3分钟
Building Your Company Website3分钟
Creating Your Financial Structure3分钟
Scheduling Your Workflow2分钟
Getting Out of Your Own Way 3分钟
Overcoming Your "Pricing Shyness"3分钟

3个作业总计50分钟

Running the Business Behind the Business10分钟
Your One-Page Website, Written Out Loud25分钟
Designing Your Entrepreneurial Week15分钟

Relationships are the quiet engine behind most successful businesses, and they don't happen by accident. In this module, you'll practice having real conversations online and in person so you can build a network of clients, collaborators, and champions who move your business forward.

涵盖的内容

3个视频2个作业

Customers buy when they're ready, not when you are, so staying visible and distinct is how you win when the moment comes. In this module, you'll differentiate your brand in ways customers care about, build visibility through consistent marketing, and target buyers based on where they are in their awareness journey.

涵盖的内容

3个视频1篇阅读材料2个作业

The difference between a good conversation and a closed sale often comes down to how well you listen and how calmly you respond. In this module, you'll use targeted questions to uncover client needs, handle objections without pressure, and close sales in a way that sets the stage for loyalty and referrals.

涵盖的内容

3个视频1个作业

Great entrepreneurs never stop learning, and the small habits of growth are what separate thriving businesses from stalled ones. In this module, you'll build a learning routine, surround yourself with trusted advisors, and shape a bigger vision for your business that reflects what you truly value.