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返回到 Digital Product Management: Modern Fundamentals

学生对 University of Virginia 提供的 Digital Product Management: Modern Fundamentals 的评价和反馈

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5,388 个评分

课程概述

Not so long ago, the job of product manager was about assessing market data, creating requirements, and managing the hand-off to sales/marketing. Maybe you’d talk to a customer somewhere in there and they’d tell you what features they wanted. But companies that manage product that way are dying. Being a product person today is a new game, and product managers are at the center of it. Today, particularly if your product is mostly digital, you might update it several times a day. Massive troves of data are available for making decisions and powering AI's . At the same time, deep insights into customer motivation and experience are more important than ever. The job of the modern product manager is to charter a direction and create a successful working environment for all the actors involved in product success. It’s not a simple job or an easy job, but it is a meaningful job where you’ll be learning all the time. This course will help you along your learning journey and prepare you with the skills and perspective you need to: Create the actionable focus to successfully manage your product (week 1) Focus your work using modern product management methods (week 2) Manage new products and explore new product ideas (week 3) Manage and amplify existing products (week 4) This course is ideal for current product or general managers interested in today's modern product management methods. Please note that there are new additions to this course and subtitles for these videos will soon be available. This course was developed with the generous support of the Batten Institute at UVA’s Darden School of Business. The Batten Institute’s mission is to improve the world through entrepreneurship and innovation: www.batteninstitute.org....

热门审阅

I

May 20, 2022

V​ery well structured and very clear with excellent stories from actual product managers. Woudl encourage anyone taking it to take your time with it as there is a lot of infrmation to process.

MT

Nov 5, 2020

Very well structured course with a meaningful overview of methods and approaches to digital product management. I will certainly implement some if not all of what I learned in my own organization.

筛选依据：

776 - Digital Product Management: Modern Fundamentals 的 800 个评论（共 1,405 个）

创建者 Max-Elie S

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Mar 6, 2018

great overview of the fundamentals of project management

创建者 Subham J M | B

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Sep 1, 2022

Great learning experience on Digital Product Management

创建者 Damilola A

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Jun 2, 2022

Really useful course - both practical and insightful...

创建者 anirban d

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Sep 5, 2020

Great Concepts and going deep into every minute details

创建者 Deniz G

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May 15, 2020

Great tips and advice from very capable PMs and others.

创建者 Amin A

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Mar 12, 2022

The course is great for Bignners in product managment.

创建者 johannes

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Dec 22, 2020

fantastic overview! great presentation, easy to follow

创建者 Faizan A

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Sep 28, 2019

A lot of great material packed into this short course.

创建者 Michael A

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Feb 11, 2019

Well detailed, structured and insightful. Thanks Alex!

创建者 Managam S

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Aug 26, 2021

Cool!. Now, I can become Associate Product Manager :)

创建者 Rehab K

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Feb 14, 2021

Great, digestible introduction to product management!

创建者 Armaan A

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May 17, 2020

Great course. Easy to follow packed with information.

创建者 Cheneka J

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Jan 4, 2020

This was very helpful course, I have learned so much.

创建者 Evan K

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Jul 24, 2019

Well laid out an informative course. Truly excellent!

创建者 Ankur B

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Jun 5, 2019

It is a great course for some starting with products.

创建者 Timo F

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Oct 2, 2025

Excellent introductory course! highly recommended :)

创建者 Andy K

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Apr 9, 2022

Really good fundamentals! Now it's time to implement

创建者 Abu S A C

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Jan 21, 2022

Wonderful summary of several knowledge areas & tools

创建者 Tomy P

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Apr 27, 2021

Excellent teacher and materials. Highly recommended!

创建者 Semyon F

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Sep 4, 2020

Lack of cases but a lot of useful theory, thank you!

创建者 Alexander T

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Apr 7, 2020

It was a really cool course :) I enjoyed the format!

创建者 Meribel L

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Jul 17, 2022

ME GUSTO MUCHO ESTE CURSO Y APRENDI MUCHISIMO DE EL

创建者 畅 张

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Feb 22, 2021

It's really a fantastic course for product manager!

创建者 Vivek v

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May 31, 2020

great teaching, wonderful course, great work done .

创建者 Carl-Axel D

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Nov 10, 2019

Engaging, fun. Broad curriculum. Helpful, pragmatic