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返回到 What is Social?

学生对 Northwestern University 提供的 What is Social? 的评价和反馈

4.6
4,204 个评分

课程概述

The “What Is Social?" MOOC is for business owners, executives, and marketing professionals who want to significantly improve their abilities to grow their social strategy using effective, proven methodologies. This hands on, "how to" program won’t just tell you how to grow your professional persona using social – you will actually do it! This course is the first in the six-course specialization, Social Media Marketing: How to Profit in a Digital World. While the course can be audited for free, paid learners will receive additional content beyond the course basics. For MOOC 1, the toolkit includes a special video from Alessandro Acquisti on Big Data and a set of studies done by IBM on engagement and social marketing strategies with bottom-line profits. This course has been designed to give you the tools, insights, knowledge, and skills to immediately impact your organization. In addition, we will help you network with thought leaders in social. After completing this course, you and your organization’s staff will be able to position, engage, and grow relationships with the consumers of highest value to you. Today, we are living in a period of massive disruption. New technologies are changing the way people engage with each other and with the organizations that interest them. This course will start you on the path to growing your own social strategy using effective, proven methodologies. Additional MOOC 1 faculty include: * Judy Ungar Franks (President, The Marketing Democracy, Ltd. & Lecturer, Medill Integrated Marketing Communications, Northwestern)...

热门审阅

DM

Mar 19, 2017

It was probably one of the best MOOC's I've ever attended! Sir Randy did a great job explaining everything, accompanied by excellent slides which made me understand the course more! Excellent course!

NR

Mar 29, 2019

I highly recommend this course. Learning the fundamentals of social with professor Randy certainly help me understand in-depth entire body of what it means to be social on various digital platforms!

筛选依据:

476 - What is Social? 的 500 个评论(共 1,093 个)

创建者 Hazem H

Aug 11, 2017

Very informative and useful!

will go ahead to the next

创建者 Gauri B S

Jul 25, 2017

A clear understanding of Social is there in this MOOC.

创建者 Maria d P G L

May 19, 2020

It´s a great course and the Randy is a great teacher.

创建者 Syed A H R

Apr 20, 2020

Everything is well defined. A very structured course.

创建者 Omar H

Nov 25, 2019

It's great, I've added a lot of information

thank you

创建者 Jesús C V M

Jun 18, 2019

A great Instroduction Course, great tips and speakers

创建者 Ezaldeen A

Mar 25, 2019

it is an amazing course i would like to take it again

创建者 Yuan X

Feb 7, 2016

not easy to understand but it's a good course indeed.

创建者 Erica M

Oct 12, 2015

I really enjoyed this course it was very informative.

创建者 E A

Sep 4, 2020

Everything is clear. Thank you for easy explanation.

创建者 Vishvendra P S

Apr 12, 2020

Thank you, Northwest University, Thank You Coursera.

创建者 Khesraw S

Jul 14, 2019

great course, excellent instructor

thank you coursera

创建者 Shaun G

Sep 29, 2017

Informative and a great intro to the specialization.

创建者 Candice S

Aug 9, 2016

Really excellent filled in the gaps in my knowledge.

创建者 Linda S

Oct 7, 2015

I enjoyed this course look forward to learning more.

创建者 Maria E G S

Jan 18, 2021

Great introductory course on social media marketing

创建者 Jingyi D

Jun 3, 2018

Perfect choice for beginners to learn about Social.

创建者 ADEMINI

Apr 30, 2017

More than excellent actually. No word for my rating

创建者 nand k P

Aug 25, 2016

Best introductory course on Social media marketing!

创建者 Cherrnor-Maju M

Oct 19, 2015

Great introductory course, can't wait for the next!

创建者 Maria F U N

Sep 21, 2020

Great course, with lots of insightful information.

创建者 Mahmoud T

Aug 17, 2017

it's wonderful beginning to social media marketing

创建者 Vay R

Dec 3, 2016

Great class and great introduction into this world

创建者 TRINA

May 6, 2016

Great start at demystifying social media. Thanks!

创建者 Deleted A

Oct 26, 2020

Very important to start in the social networking.