LearnKartS
Full Digital Marketing 专项课程

只需 199 美元(原价 399 美元)即可通过 Coursera Plus 学习更高水平的技能。立即节省

LearnKartS

Full Digital Marketing 专项课程

Transform Your Digital Marketing Skills Today. Master advanced strategies in SEO, Paid Ads, Email & Content Marketing to drive real-world impact.

LearnKartS
Tanmoy Kumar Das

位教师:LearnKartS

包含在 Coursera Plus

深入学习学科知识
初级 等级

推荐体验

3 月 完成
在 10 小时 一周
灵活的计划
自行安排学习进度
深入学习学科知识
初级 等级

推荐体验

3 月 完成
在 10 小时 一周
灵活的计划
自行安排学习进度

您将学到什么

  • Master digital advertising across Google, Facebook, LinkedIn, and Microsoft using data and AI-driven insights

  • Build and manage professional websites using WordPress and Google Tag Manager

  • Use AI and automation to create content, personalize campaigns, and boost engagement with email marketing tools

  • Discover strategies for brand growth through SEO, content marketing, and social media techniques.

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授课语言:英语(English)
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November 2025

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精进特定领域的专业知识

  • 向大学和行业专家学习热门技能
  • 借助实践项目精通一门科目或一个工具
  • 培养对关键概念的深入理解
  • 通过 LearnKartS 获得职业证书

专业化 - 11门课程系列

您将学到什么

  • Effectively create, manage, and optimize Google Ads campaigns.

  • Conduct Keyword research and apply smart bidding strategies.

  • Use Tag Manager and Analytics for tracking ad performance.

  • Show your Ads On two of the biggest Search Engines In the World - Google & Youtube

您将获得的技能

类别:Google Ads
类别:Bidding
类别:Advertising Campaigns
类别:Campaign Management
类别:Keyword Research
类别:Target Audience
类别:Online Advertising
类别:Web Analytics
类别:Digital Advertising
类别:Search Engine Marketing
类别:Marketing Strategies
类别:Performance marketing
类别:Pay Per Click Advertising

您将学到什么

  • Create, manage, and optimize Facebook Ad campaigns.

  • Use Meta Ads Manager and Pixel for tracking and analytics.

  • Optimize campaigns with A/B testing and audience targeting

  • Build Ad strategies that increase conversions and ROI.

您将获得的技能

类别:Advertising Campaigns
类别:Campaign Management
类别:Target Audience
类别:Facebook
类别:Lead Generation
类别:Advertising
类别:A/B Testing
类别:Bidding
类别:Customer Engagement
类别:Brand Awareness
类别:Social Media
类别:Online Advertising
类别:Social Media Campaigns
类别:Paid media
类别:Digital Advertising
类别:Social Media Management
类别:Performance marketing
Microsoft Advertising Course

Microsoft Advertising Course

第 3 门课程9小时

您将学到什么

  • Set up and manage campaigns in Microsoft Advertising.

  • Use targeting, bidding, and keyword tools to boost visibility.

  • Import and optimize Google Ads campaigns for Bing users.

  • Analyze Ad performance and maximize ROI through insights.

您将获得的技能

类别:Advertising Campaigns
类别:Campaign Management
类别:Bidding
类别:Advertising
类别:Target Audience
类别:Keyword Research
类别:Digital Advertising
类别:Search Engine Marketing
类别:Account Management
类别:Web Analytics
类别:Target Market
类别:Pay Per Click Advertising
类别:Marketing
类别:Content Performance Analysis
类别:Performance marketing

您将学到什么

  • Set up LinkedIn Ads, optimize account structure, and master bidding strategies for success.

  • Create high-impact ad formats—images, videos, and carousels—for maximum reach.

  • Target and retarget the right audience, and track conversions to boost campaign performance.

  • Generate and convert high-quality leads using proven strategies.

您将获得的技能

类别:Advertising Campaigns
类别:Lead Generation
类别:LinkedIn
类别:Advertising
类别:Campaign Management
类别:Digital Advertising
类别:Bidding
类别:Target Audience
类别:Performance marketing
类别:Data Import/Export
类别:Event Marketing
类别:Social Media Campaigns
类别:Account Management
类别:Budgeting
类别:Online Advertising
类别:Driving engagement
类别:Billing
类别:Paid media
Search Engine Optimization Course

Search Engine Optimization Course

第 5 门课程20小时

您将学到什么

  • Master keyword research, on-page, and off-page SEO strategies.

  • Optimize website performance and user experience for higher rankings.

  • Use analytics tools to measure, monitor, and improve SEO success.

  • Build SEO strategies that boost traffic and long-term visibility.

您将获得的技能

类别:Search Engine Optimization
类别:Google Analytics
类别:Keyword Research
类别:Web Analytics and SEO
类别:Content Creation
类别:Content Strategy
类别:Competitive Analysis
类别:User Experience
类别:Web Analytics
类别:Digital Marketing
类别:Web Content

您将学到什么

  • Build social media strategies for brand growth and engagement.

  • Create and schedule high-performing content for multiple platforms.

  • Analyze campaign performance using social analytics tools.

  • Develop paid and organic social strategies that deliver results.

您将获得的技能

类别:Advertising Campaigns
类别:Content Creation
类别:ChatGPT
类别:Instagram
类别:Branding
类别:Facebook
类别:Digital Advertising
类别:Google Gemini
类别:AI Product Strategy
类别:Marketing Automation

您将学到什么

  • Set up Google Tag Manager on platforms like Wix, WordPress, and Shopify for seamless tracking.

  • Implement essential tags like Google Analytics, Google Ads, and Facebook Pixel for performance tracking.

  • Master triggers, variables, and custom tags to track clicks, scrolls, and user interactions.

  • Use Data Layer to manage and send complex data to Google Tag Manager for precise tracking.

您将获得的技能

类别:Google Ads
类别:Software Installation
类别:Marketing Strategies
类别:Facebook
类别:Hypertext Markup Language (HTML)
类别:Marketing Effectiveness
类别:Marketing Analytics
类别:Content Management Systems
类别:WordPress
类别:Return On Investment
类别:Marketing Automation
WordPress Website Development Course

WordPress Website Development Course

第 8 门课程4小时

您将学到什么

  • Build a visually striking WordPress website with easy customization and design tools.

  • Monitor website performance and optimize growth with insightful analytics.

  • Install and customize themes, logos, and menus for a polished, professional website.

  • Boost functionality and security by seamlessly integrating powerful plugins.

您将获得的技能

类别:Control Panels
类别:AI Personalization
类别:Web Analytics and SEO
类别:HTML and CSS
类别:Application Security
类别:Cloud Hosting
类别:Web Servers
类别:Responsive Web Design
类别:Web Content

您将学到什么

  • Master email marketing with MailerLite to boost your business growth and reach.

  • Grow your email list using strategies like lead magnets and segmentation.

  • Create high-converting landing pages and subscription forms that attract clients.

  • Automate and optimize email campaigns with A/B testing and detailed insights.

您将获得的技能

类别:Email Marketing
类别:A/B Testing
类别:Lead Generation
类别:Campaign Management
类别:Customer Engagement
类别:Content Creation
类别:Marketing Strategies
类别:Performance Analysis
类别:Marketing Automation
类别:Target Audience
类别:Automation
类别:Driving engagement

您将学到什么

  • Launch and configure Google Analytics 4 to track key website metrics.

  • Analyze user behavior, engagement, and demographics to drive growth.

  • Identify top-performing pages, traffic sources, and conversion channels.

  • Create advanced custom reports and dashboards with Looker Studio.

您将获得的技能

类别:Google Analytics
类别:Customer Retention
类别:Web Analytics
类别:Marketing Analytics
类别:Analytics
类别:Looker (Software)
类别:Marketing Strategies
类别:Target Audience
类别:E-Commerce
类别:Real Time Data
类别:Data Analysis
类别:Google Ads
类别:Customer Insights
类别:Performance Analysis
Content Marketing Mastery

Content Marketing Mastery

第 11 门课程8小时

您将学到什么

  • Master content marketing strategies to build a strong brand and boost engagement across platforms.

  • Generate creative content ideas and formats, from blogs to videos, with ease.

  • Plan, schedule, and publish compelling content tailored for different platforms.

  • Use ChatGPT and AI tools to optimize content creation and enhance social media reach.

您将获得的技能

类别:Content Marketing
类别:Content Strategy
类别:Content Creation
类别:ChatGPT
类别:Social Media Content
类别:Paid media
类别:Brand Strategy
类别:Target Audience
类别:Podcasting
类别:Email Marketing
类别:Persona Development
类别:Web Content
类别:Storytelling
类别:Blogs
类别:Performance Measurement
类别:Promotional Strategies
类别:Digital Content

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位教师

LearnKartS
131 门课程153,721 名学生
Tanmoy Kumar Das
LearnKartS
24 门课程4,936 名学生

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LearnKartS

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