内容营销课程可以帮助您学习 SEO 战略、受众参与技巧、内容创作和解析。您可以掌握制作引人入胜的叙述、针对搜索引擎优化内容以及衡量活动效果的技能。许多课程都会介绍 Google Analytics、HubSpot 和社交媒体管理平台等工具,展示这些资源如何增强内容战略和跟踪绩效。

您将获得的技能: Newsletters, Marketing Materials, Promotional Materials, Marketing Design, Email Marketing, Content Creation, Event Marketing, Owned Media, Graphic Design, Digital Marketing
初级 · 指导项目 · 不超过 2 小时

IBM
您将获得的技能: 企业战略, 产品战略, 产品路线图, 新产品开发, 产品开发, 市场情报, 产品要求, 产品生命周期管理, 营销策划, 投资组合管理, 创造需求, 可用性测试, 市场分析, 敏捷产品开发, 产品管理, 产品测试
高级设置 · 课程 · 1-3 个月

您将获得的技能: Prompt Engineering, ChatGPT, Generative AI, Large Language Modeling, Business Process, Content Creation, Target Audience, Artificial Intelligence, Writing
初级 · 课程 · 1-4 周

Northwestern University
您将获得的技能: Social Media, Social Media Marketing, Social Media Strategy, Digital Transformation, Marketing, Professional Networking, Customer Relationship Building, Content Strategy, Customer Engagement, Market Dynamics, Integrated Marketing Communications, Target Audience, Peer Review
混合 · 课程 · 1-4 周

Universidad Austral
您将获得的技能: Futures Exchange, Derivatives, Financial Trading, Strategic Decision-Making, Financial Market, Risk Management, Risk Mitigation, Market Dynamics, Business Risk Management, Risk Analysis, Market Analysis
初级 · 课程 · 1-4 周

University of Colorado Boulder
您将获得的技能: Campaign Management, Advertising Campaigns, Communication Planning, Paid media, Promotions and Campaigns, Social Media Campaigns, Program Evaluation, Content Performance Analysis, Strategic Communication, Media Planning, Marketing Communications, Earned Media, Program Implementation, Marketing Effectiveness, Integrated Marketing Communications, Communication Strategies, Owned Media, Marketing, Public Relations, Business Communication
初级 · 课程 · 1-4 周
Kennesaw State University
您将获得的技能: Branding, Brand Marketing, Global Marketing, Brand Strategy, Target Market, Brand Management, Strategic Marketing, Brand Awareness, Marketing, Digital Advertising, Brand Loyalty, Product Marketing, Marketing Strategy and Techniques, Product Strategy, Market Research, Value Propositions, MarTech, Market Dynamics, Business Strategy, Business
初级 · 专项课程 · 1-3 个月

Coursera
您将获得的技能: Email Marketing, Campaign Management, Lead Generation, Marketing Automation, Marketing Materials, Registration, Dashboard
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Spreadsheet Software, Google Sheets, Microsoft Excel, Data Visualization, Excel Formulas, Data Presentation, Data Entry, Data Analysis, Data Modeling
初级 · 指导项目 · 不超过 2 小时

IESE Business School
您将获得的技能: Talent Management, Business Priorities, Strategic Leadership, Strategic Prioritization, Workforce Development, Business Leadership, Leadership and Management, Business Management, Leadership, Organizational Leadership, Human Capital, Strategic Thinking, Business Strategy, People Management, Business Modeling, Innovation, Persona (User Experience)
初级 · 课程 · 1-3 个月

IESE Business School
您将获得的技能: Persuasive Communication, Corporate Communications, Crisis Management, Media Relations, Public Speaking, Strategic Communication, Media and Communications, Communication Strategies, Storytelling, Verbal Communication Skills, Influencing, Communication, Media Strategy, Digital Marketing, Press Releases, Leadership, Sales Presentations, Stakeholder Communications, Public Relations, Marketing Communications
初级 · 专项课程 · 1-3 个月

Universidad Nacional Autónoma de México
您将获得的技能: Negotiation, Communication, Interpersonal Communications, Business Ethics, Leadership, Relationship Building, Ethical Standards And Conduct, Conflict Management, International Relations, Strategic Thinking, Cultural Sensitivity, Technology Strategies, Global Marketing
混合 · 课程 · 1-3 个月