社交媒体营销课程可以帮助你学习内容创作、受众参与策略、解析和活动管理。您可以掌握在各种平台上制作引人注目的帖子、优化广告支出和衡量投资回报率的技能。许多课程都会介绍一些工具,如用于调度的 Hootsuite、用于解析性能的 Google Analytics 和用于设计 Eye Tracking 视觉效果的 Canva,展示这些技能在实际营销活动中的应用。

您将获得的技能: Canva (Software), Social Media, Infographics, Social Media Marketing, Content Creation, Graphics Software, Graphic and Visual Design, Graphic Design, Design Elements And Principles, Creative Design, Design
初级 · 指导项目 · 不超过 2 小时

LearnKartS
您将获得的技能: AI Enablement, E-Commerce, Digital Transformation, Email Marketing, Search Engine Optimization
初级 · 课程 · 1-4 周

您将获得的技能: Prompt Engineering, Keyword Research, Generative AI, Search Engine Optimization, Content Strategy, AI Workflows, Digital Marketing
初级 · 课程 · 1-4 周

Starweaver
您将获得的技能: Revenue Management, Customer experience strategy (CX), Service Design, Design Thinking, Change Management, Capital Expenditure, Financial Statement Analysis, Cost Control, Social Media Marketing, Hospitality Management, Social Media, Innovation, Financial Forecasting, Finance, Operations Management, Prototyping, Strategic Planning, Capital Budgeting, Search Engine Optimization, Key Performance Indicators (KPIs)
中级 · 专项课程 · 3-6 个月
University of Pennsylvania
您将获得的技能: 企业可持续发展, 趋势分析, 案例研究, 商业策略, 创业, 项目范围界定, 社会影响, 投资回报, 市场趋势, 社会经济学, 可持续发展, 道德标准与行为, 可行性研究, 国际关系, 可持续商业, 战略领导力, 管理, 商业道德, 环境、社会和公司治理(ESG), 人口统计
初级 · 专项课程 · 3-6 个月

University of California, Irvine
您将获得的技能: Internal Communications, Corporate Communications, Media Relations, Storytelling, Strategic Communication, Employee Engagement, Target Audience, Diversity Equity and Inclusion Initiatives, Public Relations, Crisis Management, Drive Engagement, Social Media, Social Media Management, Interpersonal Communications, Business Communication, Telecommuting, Stakeholder Communications, Customer Communications Management, Employee Retention, Diversity and Inclusion
初级 · 专项课程 · 1-3 个月

您将获得的技能: Target Audience, Campaign Management, Social Media Campaigns, Market Research, User Research, Performance Metric, Social Media Marketing, Social Media, Social Media Strategy, Market Analysis
中级 · 指导项目 · 不超过 2 小时

您将获得的技能: Drive Engagement, Social Media Marketing, Social Media, Social Media Content, Social Media Strategy, Growth Strategies, Marketing Design
初级 · 指导项目 · 不超过 2 小时

University of Virginia
您将获得的技能: 创新, 创造力, 叙事, 业务转型, 案例研究, 战略思维, 构思, 技术战略, 设计思维, 产品改进, 数字化转型, 产品管理, 领导与管理, 营销, 创造性地解决问题, 商业分析, 信息技术, 产品生命周期管理, 新产品开发, 企业战略
初级 · 专项课程 · 3-6 个月

您将获得的技能: Prompt Engineering, Web Analytics and SEO, Search Engine Optimization, Search Engine Marketing, AI Enablement, Generative AI, Marketing Strategy and Techniques, Blogs, Digital Marketing, Content Marketing, Content Creation, Web Content, Semantic Web, Keyword Research, Content Strategy, Growth Strategies, Artificial Intelligence, Web Analytics, Competitive Analysis, Performance Measurement
中级 · 专项课程 · 1-3 个月

Copenhagen Business School
您将获得的技能: 数据收集, 道德标准与行为, 市场调查, 营销心理学, 决策, 心理学, 广告, 品牌管理, 客户洞察, 消费者行为, 营销, 人类学习, 商业道德
初级 · 课程 · 1-3 个月

您将获得的技能: Canva (Software), Logo Design, Marketing Design, Graphic and Visual Design Software, Graphic and Visual Design, Marketing Materials, Creative Design, Graphic Design, Presentations, Promotional Materials, Sustainability Reporting, Content Creation, Video Production, Social Media Marketing, Content Marketing
初级 · 指导项目 · 不超过 2 小时