定价策略课程可以帮助您学习市场分析、竞争定价、基于价值的定价和动态定价技术。您可以掌握客户细分、定价心理学和收入优化方面的技能。许多课程还介绍了用于数据分析的 Excel、用于模拟的定价软件以及用于解析定价绩效的 Skill Tracks 等工具,使您能够将这些技能应用到实际业务场景中。
Emory University
您将获得的技能: Marketing Channel, Strategic Marketing, Business Marketing, Direct Selling, Customer experience strategy (CX), Go To Market Strategy, Target Market, Customer Analysis, Market Research, Marketing Strategies, Value Propositions, Market Opportunities, Case Studies, Customer Demand Planning, E-Commerce, Compensation Management, Strategic Partnership, Consumer Behaviour, B2B Sales, Business Relationship Management
中级 · 专项课程 · 3-6 个月

Coursera
初级 · 课程 · 1-4 周

Starweaver
您将获得的技能: Business Process Modeling, Responsible AI, AI Product Strategy, Business Process, Digital Transformation, Business Process Management, Google Gemini, Workflow Management, AI Enablement, ChatGPT, Market Opportunities, Scalability, Product Management, Generative AI, Sustainable Development, Social Impact, Sustainability Reporting, Prompt Engineering, AI Personalization, Automation
中级 · 专项课程 · 1-4 周

Goldman Sachs
您将获得的技能: 商业策略, 价格谈判, 竞争分析, 市场研究, 消费者行为, 客户洞察, 增长战略, 价值主张, 市场分析, 目标市场
混合 · 课程 · 1-4 周

Coursera
您将获得的技能: Social Media Content, Social Media Management, Content Performance Analysis, Social Media Marketing, Social Media Campaigns, Social Media Strategy, Performance Analysis, Content Strategy, Content Development and Management, Campaign Management, Calendar Management, Content Creation, Social Impact, Data-Driven Decision-Making, Drive Engagement, Scheduling, Cross-Channel Marketing, Customer Engagement, Brand Management
中级 · 课程 · 1-4 周

您将获得的技能: Tableau Software, Dashboard, Case Studies, Business Intelligence, Business Analytics, Analytics, Data Analysis, Market Dynamics, Data-Driven Decision-Making, Advanced Analytics, Descriptive Analytics, Predictive Analytics, Interactive Data Visualization, Regression Analysis, Customer Analysis, Revenue Management, Business Requirements, Key Performance Indicators (KPIs)
初级 · 课程 · 1-4 周

您将获得的技能: Data Storytelling, Tableau Software, Dashboard, Market Data, Data-Driven Decision-Making, Data Presentation, Feature Engineering, Analytical Skills, Data Ethics, Data Visualization, Exploratory Data Analysis, Data Visualization Software, Case Studies, Business Intelligence, Business Analytics, Financial Market, Interactive Data Visualization, Data Analysis, Financial Data, Financial Analysis
初级 · 专项课程 · 1-3 个月

Chris Croft Training
您将获得的技能: Brand Loyalty, Price Negotiation, Customer Retention, Consumer Behaviour, Product Strategy, Sales Strategy, Gross Profit, Marketing Psychology, Profit and Loss (P&L) Management, Growth Strategies, Cost Accounting, Entrepreneurship, Market Analysis, Small Business Accounting, Leadership and Management, Finance
混合 · 课程 · 1-3 个月

University of London
您将获得的技能: 营销策划, 企业战略, 营销策略与技巧, 营销策略, 市场动态, 审计, 竞争分析, 分析, 市场分析, 营销管理, 市场营销, 战略营销, 目标市场
混合 · 课程 · 1-4 周

您将获得的技能: Model Evaluation, Predictive Analytics, Feature Engineering, Regression Analysis, Data Analysis, Data Preprocessing, Data Manipulation, Data Cleansing, Data Wrangling, Forecasting, Data Validation, Workflow Management, Statistical Modeling, Data Transformation, Exploratory Data Analysis
初级 · 课程 · 1-4 周

Coursera
中级 · 课程 · 1-4 周

University of London
您将获得的技能: 企业战略, 战略决策, 增长战略, 分析, 资源分配, 新业务开发, 组织结构, 市场机遇, 兼并与收购, 商业估值
初级 · 课程 · 1-4 周