品牌课程可以帮助您学习品牌战略、视觉 Identity 开发、受众分析和信息传递框架。您可以掌握创建引人注目的品牌叙事、进行竞争分析和利用社交媒体进行品牌互动的技能。许多课程会介绍用于设计的 Adobe Creative Suite、用于受众分析的 Google Analytics 和用于品牌推广的社交媒体平台等工具,将这些技能与有效的品牌管理和市场定位联系起来。

IESE Business School
您将获得的技能: 战略营销, 消费者行为, 营销分析, 产品战略, 数字化营销, 营销渠道, 价值主张, 营销策略, 需求规划, 客户洞察, 目标受众, 品牌战略, 市场分析, 营销, 打造品牌, 营销传播
混合 · 课程 · 1-4 周

University of Colorado Boulder
您将获得的技能: 沟通, 数据科学, 演讲, 叙事, 同行评审, 平面设计, 项目设计, 商务写作, 公开演讲, 打造品牌
初级 · 课程 · 1-3 个月

Universitat Autònoma de Barcelona
您将获得的技能: Internal Communications, Communication Planning, Crisis Management, Corporate Communications, Strategic Communication, Cultural Sensitivity, Communication Strategies, Telecommuting, Branding, Business Ethics, Brand Management, Employee Engagement, Virtual Teams
初级 · 课程 · 1-3 个月

您将获得的技能: Instagram, Social Media, Social Media Marketing, Social Media Strategy, Content Creation, Scheduling, Branding
初级 · 指导项目 · 不超过 2 小时

Coursera
您将获得的技能: Social Media Content, Social Media, Social Media Marketing, Marketing Automation, User Accounts, Facebook, Automation, Digital Content, Advertising, Marketing, Branding
中级 · 指导项目 · 不超过 2 小时

IESE Business School
您将获得的技能: Strategic Marketing, Product Marketing, Marketing, Marketing Strategy and Techniques, Value Propositions, Promotional Strategies, Market Research, Branding, Market Analysis, Marketing Channel, Customer experience strategy (CX), Product Development, Customer Insights, Brand Awareness, Competitive Analysis, Business Intelligence
初级 · 课程 · 1-4 周

University of Virginia Darden School Foundation
您将获得的技能: Large Language Modeling, Customer Insights, ChatGPT, Branding, Design Thinking, Keyword Research, Search Engine Marketing, Pay Per Click Advertising, Brand Awareness, Brand Strategy, Digital Marketing, Marketing Design, Generative AI, Customer experience strategy (CX), Marketing Management, Marketing Strategy and Techniques, Personalized Service, Prompt Engineering, AI Personalization, Machine Learning
初级 · 专项课程 · 1-3 个月

Yonsei University
您将获得的技能: 战略营销, 消费者行为, 创新, 社交媒体营销, 营销策略, 促销策略, 目标市场, 市场分析, 进入市场战略, 产品营销, 全球营销, 企业对消费者, 营销渠道, 打造品牌
混合 · 课程 · 1-4 周

University of Colorado Boulder
您将获得的技能: 生产率, 人际沟通, 沟通, 创造性思维, 建设性反馈, 适应, 可靠性, 专业发展, 创造力, 平面设计, 个人发展, 打造品牌, 协作, 集思广益
初级 · 课程 · 1-4 周

Tecnológico de Monterrey
您将获得的技能: Brand Management, Branding, Brand Strategy, Brand Awareness, Brand Loyalty, Marketing Management, Consumer Behaviour, Internal Communications, Performance Measurement, Target Audience, Market Analysis
初级 · 课程 · 1-4 周

Universidad de Palermo
您将获得的技能: Online Advertising, E-Commerce, Digital Marketing, Business Strategy, Social Media Strategy, Google Ads, Digital Transformation, Email Marketing, Search Engine Optimization, Business Modeling, Branding
初级 · 课程 · 1-4 周

您将获得的技能: Content Performance Analysis, Video Editing, Social Media, Photography, Photo Editing, Branding, Brand Awareness, Drive Engagement
初级 · 课程 · 1-4 周